Essays about: "strategic segmentation"
Showing result 1 - 5 of 28 essays containing the words strategic segmentation.
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1. Thriving Amidst Complexity: the Dynamics Within the Market of Parallel Imports of Pharmaceuticals in Sweden
University essay from Lunds universitet/ProduktionsekonomiAbstract : Theory on competition within free markets is well developed and creates a fundament on which operational and strategic decisions rest upon. Regulations, such as in the pharmaceutical industry, create a dimension which strongly affects the operations of all organisations within the industry - and thus also the competition. READ MORE
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2. Managing Commodity Price Volatility : A Multi-Case Study
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : This study investigates possible ways of managing commodity price volatility from a purchasing perspective and how the applicability of tools depends on company specific circumstances. Covid-19 has created large disruptions in global supply chains and led to increased price volatility for virtually all commodities. READ MORE
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3. Data-driven Management Framework using National and Corporate Culture Analytics to foster Innovation Ambidexterity : A case study on a world leading telecom company
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : Background: In a highly competitive world, leaders of firms highly dependent on innovation, such astelecom companies, must acquire data-driven managerial skills to systematically analyze datasets from multiple points of view to aid decision-making in the new context of Industry 4.0. READ MORE
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4. Applying Purchasing Category Management on a purchasing department to increase its performances : A case study with a luxury automotive manufacturer
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : Nowadays, manufacturing companies compete as much with their products as with their supply-chain. Within the overarching stages of supply-chain, purchasing is a process that responds to the organizations needs of acquiring raw materials, components and semi-finished products in order to enable the execution of operations. READ MORE
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5. Optimizing Warehouse Logistics with Artificial Intelligence : Market analysis
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : This report is a part of a larger project with the aim of developing a proof-of-concept prototype. The project was started on the initiative of Company X and is a collaboration between them and the University of Borås. Company X are a logistics consultant firm specialized in warehousing operations. READ MORE