Essays about: "strategic transformation"

Showing result 1 - 5 of 158 essays containing the words strategic transformation.

  1. 1. Optimizing Digital Transformation : Strategies for Private Banking in the Age of Technology

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Rasmus Jämterud; Henrik Widell; [2024]
    Keywords : Private banking; Digital tools in banking; Banking industry trends; Relationship marketing; Technology acceptance model TAM ; Customer experience management CEM ;

    Abstract : This thesis delves into the digital transformation of private banking, emphasizing the challenge of balancing technology with the personalized service that high-net-worth clients expect. Employing frameworks like Relationship Marketing, the Technology Acceptance Model, and Customer Experience Management, it examines the integration and impact of digital tools on client relationships and operational efficiency in private banking. READ MORE

  2. 2. Digital Wars: #GuacamayaLeaks and the rise of hacktivism in technopolitics : A netnography to understand the complexity of digital communication processes.

    University essay from Jönköping University/HLK, Communication, Culture and Diversity (CCD); Jönköping University/HLK, Medie- och kommunikationsvetenskap; Jönköping University/Sustainability Education Research (SER)

    Author : Viviana Levet; [2023]
    Keywords : hacktivism; technopolitics; netnography; information flows; gatekeeping; communication ecologies; digital media; social media; network society;

    Abstract : This master thesis explores the dynamics of information flows between the hacktivist group Guacamaya, media outlets and social media users. The study aims to understand the role of various social actors within the digital space such as media outlets, journalists, bots, and trolls, in shaping public opinion and the overall effectiveness of the group's communication activities. READ MORE

  3. 3. Crossing the digitalisation chasm: Overcoming barriers to industrial digitalisation

    University essay from Lunds universitet/Innovationsteknik

    Author : Anton Öreberg; Anton Nyberg; [2023]
    Keywords : digitalisation; digitalization; digital transformation; industry 4.0; manufacturing industry; challenges; barriers; digitalisering; industri 4.0; tillverkningsindustri; utmaningar; barriärer; Technology and Engineering;

    Abstract : Digitalisation is a global megatrend revolutionising every aspect of society and especially impacting businesses. Consequently, the term Industry 4.0 has emerged in the manufacturing industry. READ MORE

  4. 4. Implementing CSR in Fashion Companies: Increasing Green Trust During the Transformation Process Towards Sustainable Development : An Exploratory Analysis on the Influencing Factors of Green Trust in the Fashion Sector

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Janika Förnges; Britta Sieling; [2023]
    Keywords : transformation process towards sustainable development; sustainable development in the fashion industry; green trust on the consumer side; strategic CSR; organizational change;

    Abstract : Purpose – The purpose of this paper is to gain insights into consumer behavior to provide managerial implications on what fashion companies need to do to increase green trust during the transformation process towards sustainable development in order to increase green purchase intention. Two sub-research questions are raised to answer the main research question all- encompassing in the end. READ MORE

  5. 5. Flexible Organizational Structures of the Digitally Mediated Collective Actor - A Case of the Shame Movement in Georgia

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Darejan Tsurtsumia; [2023]
    Keywords : Communication Constitutes Organization; CCO; Collective Action; Structures; Digital Media; Georgia; Shame Movement; Social Movements; Logic of Connective Action; Flexible Organisational Structures; Protest Transformation; Gavrilov s Night; Georgian Dream; Private Facebook Group; Rallies; Non-human agency; Four Flows Framework; Solidarity; Citizenism; Social Sciences;

    Abstract : Recent scholarship has challenged the notion that digital tools alone can sustain a social movement, emphasizing instead the importance of collective identity and organizational structures. However, there is still limited understanding of how organizational structures emerge and transform in a social movement. READ MORE