Essays about: "strategy implementation theories"

Showing result 1 - 5 of 93 essays containing the words strategy implementation theories.

  1. 1. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
    Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

    Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

  2. 2. NOT IN MY LIMHAMN : Investigating the implications of social mixing in an affluent area, through the case of Limhamns Sjöstad

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Ella Klausen; [2023]
    Keywords : Urban planning; social mixing; diversity; local opposition; NIMBYism;

    Abstract : In 2020, reports were made of local opposition directed towards the development of public housing in a new residential area called Limhamns Sjöstad (Limhamn's seaside town), located in one of the most affluent districts of Malmö, Sweden. The reports of the local opposition initiated a media debate regarding the municipal housing provision and aim to promote social mixing to counteract segregation within the city. READ MORE

  3. 3. Sveriges bästa ekologiska kommun : en studie om Örebro kommuns implementering av den svenska livsmedelsstrategins inriktningsmål

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Agnes Karlsson; [2023]
    Keywords : livsmedelsstrategi; implementeringsprocess; gräsrotsbyråkrater; handlingsutrymme; Örebro kommun;

    Abstract : I en värld där problemen kring klimat och miljö blir allt större, måste vi anpassa våra vanor för att lämna över jorden till nästa generation. År 2017 trädde en nationell livsmedelsstrategi i kraft, där hela livsmedelskedjan är inkluderad. READ MORE

  4. 4. Implementation of Export Business Strategy for Internationalization Entrepreneurial Startups to achieve Competitive Advantage in an Emerging Economy. : Evidence from Sri Lankan SMEs Textile and Tea Industry.

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Saumya Nelshani Solanga Arachchige Dona; [2023]
    Keywords : Entrepreneurial Startups SMEs International Entrepreneurship; Internationalization Process; Competitive Advantage; Business Strategies; Exporting; Internationalization Theories. Exporting Barriers.;

    Abstract : This research study concerns entrepreneurial startups that converted into internationalization by implementing an export business strategy. MASApparel and Dilma Tea companies in Sri Lanka, two leading companies, were selected to illustrate the export strategy for business expansion in foreign markets. READ MORE

  5. 5. Strategic Spatial Planning in an Evolving Governance Structure : Decolonizing Planning in Namibia

    University essay from Blekinge Tekniska Högskola/Institutionen för fysisk planering

    Author : Tove Söder; [2023]
    Keywords : Namibia; Strategic Spatial Planning SSP ; planning process; decentralization; policy implementation; post-colonial; urban sprawl; spatial planning; strategy implementation; strategy-making;

    Abstract : This research explores the challenges the Namibian government faces in the planning process when implementing policies for strategic spatial planning (SSP). The study considers the entire Namibian planning process which primarily is governed top-down but has since independence adopted policies to decentralize power. READ MORE