Essays about: "strategy market entry"

Showing result 11 - 15 of 144 essays containing the words strategy market entry.

  1. 11. How Does An Entrepreneur Create A Born Global Firm? : A Case Study Of A Swedish Start-Up Trying To Enter The Indian Market.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Luzia Martins Liberio Coelho; Alena Fridrichova; [2022]
    Keywords : Born global; Sweden; International entrepreneurship; Entrepreneurial process action; Internationalisation; Effectuation; Causation; Opportunity perception; Indian market; Business model canvas;

    Abstract : Purpose - The purpose of this study is to assess the process of early pre-internationalised and pre-market established born global company and to provide viable advice as to how to internationalise the Indian market which is psychically and geographically distant from the Swedish market. Design/methodology/approach - This study follows a qualitative research approach with an inductive single case study design in order to examine in-depth the Swedish start-up, TurtleCare AB, throughout its internationalisation process. READ MORE

  2. 12. Development of an International Expansion Framework for Transportas a Service Start-ups : Empirical Review in the German Transport Market

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Gregor Lamprecht; Timo Huber; [2022]
    Keywords : Transport as a Service; Internationalisation; Market Entry; International Expansion; Expansion Framework; Transport Industry; Road Freight Industry; Growth Strategy; Servitization; Transport as a Service; Internationalisering; Marknadsinträde; Internationell expansion; Expansionsram; Transportbranschen; Vägfraktbranschen; Tillväxtstrategi; Servitization;

    Abstract : With the transport sector being one of the major contributors to global CO2 emissions and a projected growth of emissions by another 16 percent until 2050, the need for new innovative and sustainable solutions for the transport industry arises. These endeavours are what emerging start-up enterprises want to deliver with their novel Transport as a Service business model. READ MORE

  3. 13. Business Model in a foreign country : A case study on Multi-business models and strategy development in different markets - based on a collaboration with Würth AB. 

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Ajla Besic; Hira Hafeez; [2022]
    Keywords : Business Administration;

    Abstract : Background: While discussing the importance of the right Business Models for a company and searching for the relevant information within the field, we usually get to read about the challenges that appear with identifying the right Business Model especially if it is a case of Multi-Business-Modeling - there are still challenges and uncertainties in why some business models and strategies work in some cases and in other cases they do not. What is usually pointed out are the differences that appear, usually focused on leadership and not enough developed business models. READ MORE

  4. 14. The Acculturation Process of the Highly Educated Arabic-Speaking Refugees in Sweden

    University essay from Linnéuniversitetet/Institutionen för samhällsstudier (SS)

    Author : Moheeb Jouda; [2022]
    Keywords : Acculturation; integration; Arabic speaking; highly educated; refugees; Sweden.;

    Abstract : The number of people who flee their countries because of armed conflicts increased dramatically. Recently, Sweden received a higher number of refugees than before. The issue of integration of these new refugees into the host society is a challenging process and still open for debate. READ MORE

  5. 15. Competitive Strategies of Digital Platforms in New Markets : An analysis of the strategies and firm financial performanceof digital platforms entering competitive markets in theNordics

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : David Fouhy; Alfredo Pais; [2022]
    Keywords : PaaS; platform as a service; digital platforms; competitive strategies; return on assets; ROA; panel data; longitudinal data; panel data regression model; fixed effects; OLS model; firm performance; subsidy; seed and marquee users; piggybacking; micro market; profitability; quick ratio; debt ratio; working capital turnover ratio; sales growth;

    Abstract : Over the recent decade the world has seen an increase in businesses launching new, or changing theirbusiness model to, digital platforms. New and established businesses are flocking to digital platformsin order to evolve their business model and keep up with advancements in technology, such as cloudcomputing, which enables commerce and communication on a much faster and more streamlinedlevel. READ MORE