Essays about: "swedish fashion market research"

Showing result 1 - 5 of 63 essays containing the words swedish fashion market research.

  1. 1. Is Second Hand the New Fast Fashion? : The Consumption Habits of Young Swedes in the Second Hand Fashion Market

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Felicia Marholeva; Marko Pusic; [2023]
    Keywords : Sustainable consumption; unsustainable consumption; second hand market; fashion consumption; fast fashion; overconsumption; hedonic consumption;

    Abstract : As the world moves towards a more sustainable future and consumers begin to research more sustainable ways to consume, many turn to second hand for purchasing apparel due to its supposed minimal effect on the environment. The second hand market is rapidly growing but research surrounding the implications of its growth is scarce. READ MORE

  3. 2. CSR and Internal Stakeholders within the Swedish Fashion Retail Industry : An exploratory study on the relationship between organization and their employees in a harmful industry

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Marija Rusevska; Nathalie Singh; [2023]
    Keywords : CSR; Internal CSR; Employer Branding; Harmful Industry; Employer- Employee Relationship; Fashion Retail Industry;

    Abstract : Background: Managers can utilize tools such as Corporate social responsibility (CSR) and employer branding to manage the relationship between employees and the organization. CSR is a tool that can be used to make the organization look better. READ MORE

  4. 3. The effect of substantial factors that influence consumers’ purchase decisions on clothes in the Fast Fashion industry in Sweden. : A quantitative study of the significant substantial factors which affect Swedish consumers’ purchase decisions when buying Fast Fashion items.

    University essay from Jönköping University

    Author : Moa Meyner; Moa Olofsson; Filippa Fager; [2023]
    Keywords : Fast Fashion; Greenwashing; Sustainability; Consumer Behaviour; Purchase decision; Sweden;

    Abstract : Background & Problem: As society becomes more aware of what climate change is provoking in the environment, urgent action toward a more sustainable way of living is being called for. Businesses need to find ways to become more sustainable. READ MORE

  5. 4. Logistics Structures for Global Retail Expansion : A case study of a fast-growing Swedish Fashion Company with International Presence

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Alex Kaspo; [2023]
    Keywords : Master Thesis; Supply Chain; Strategy; Supplier; Logistics; Retail; Growth; International; Consolidation Hubs; Warehouse;

    Abstract : This qualitative research explores what logistics structures a growing retail company can employ to support its international expansion with a focus on high customer satisfaction levels. It delves into the logistics configurations for reaching efficiency in inbound logistics, especially meeting the complexities of growing volumes and extensive supplier networks. READ MORE

  6. 5. Are you the culprit or the victim in today’s digital society? The use of digital innovations in the Swedish fast fashion industry and its significance for consumer behavior

    University essay from Göteborgs universitet/Graduate School

    Author : Josefine Jogdal; Irma Weberg Ekelund; [2022-08-05]
    Keywords : Digital innovation; digital transformation; persuasive technology; cognitive science; consumer behavior;

    Abstract : The fashion industry has grasped a wide range of digital innovations, and the past decade has shown an increased junction between advanced digital innovation and consumption. Therefore, the mechanism of consumption is recognizing important transformation, following a redefinition of various areas from advertisements and markets to consumers and the concept of utility and value. READ MORE