Essays about: "swedish market analysis clothing"

Showing result 1 - 5 of 12 essays containing the words swedish market analysis clothing.

  1. 1. Kan fast fashion bli hållbart? : en studie om samhällsstrukturers påverkan på omställningen mot en hållbar klädindustri

    University essay from SLU/Dept. of Economics

    Author : Anna Kivelä; Linnéa Thoresson; [2023]
    Keywords : Klädindustri; hållbar utveckling; cirkulära affärsmodeller; intressenter; strukturer; Clothing industry; sustainable development; circular business models; stakeholders; structures;

    Abstract : Klädindustrin är en av de produktionsgrenar som orsakar störst utsläpp och föroreningar i världen, vilket påverkar såväl de miljömässiga som sociala aspekterna. Omställningen inom denna bransch är därmed viktig för att framtida generationer och naturen inte ska behöva betala för den överkonsumtion som sker i världen idag. READ MORE

  3. 2. Consumers’ Perspective on Loyalty Programmes and its Influence on Purchasing Decisions : A study on fast-fashion retailers’ consumers in the Swedish market

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Keyra Bonagas; Thu Giang Vu Dang; [2022]
    Keywords : loyalty programmes; consumer behaviour; fast-fashion retailers; brand loyalty; customer retention;

    Abstract : Background: With apparel and clothing being one of the most highly consumed products for everyday life, businesses within the fashion industry have much demand. In order to gain leverage in a competitive market, many retailers have different strategies and loyalty programmes have been an attractive way for customer relationship management. READ MORE

  4. 3. Can we play our way to a more circular fashion world? : A quantitative study about the impact of gamification on consumer attitudes and intentions to use C2C apps

    University essay from Umeå universitet/Företagsekonomi

    Author : Amanda Arnesson; Sofia Westman; [2022]
    Keywords : Sustainable fashion; C2C apps; Gamification; Sustainable consumption; Second hand;

    Abstract : As new styles rapidly replace the old and garments are discarded, fast fashion and clothing consumption contribute to a serious and negative environmental impact. Previous research and fast fashion’s negative sustainability consequences all imply that a change is required. READ MORE

  5. 4. From flea market to fashion powerhouse : A case study on Myrornas brand transformation

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Katrín Ása Heimisdóttir; Madelene Sundlin; [2020]
    Keywords : Re-branding; secondhand; communications; marketing; trends;

    Abstract : This study provides information on the transformation from flea market to fashion retail business that the second hand business Myrorna has undergone. The scope of this study has been rebranding, marketing and communication as well as two trends: sustainability and second hand. READ MORE

  6. 5. Textiles from Ethiopia : Applying the market system approach M4P for sustainable Swedish sourcing

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Ester Renkel; [2019]
    Keywords : Sustainable development; systems thinking; sourcing; textiles; Ethiopia; M4P;

    Abstract : This study assesses the applicability of the Making Markets Work for the Poor approach, as described by Sida, to meet sustainability challenges in the textiles- and clothing industry in Ethiopia. While Sweden has been ranked one of the most sustainable countries in the world, exported emissions and impacts have stained this reputation. READ MORE