Essays about: "symbolic values"

Showing result 21 - 25 of 66 essays containing the words symbolic values.

  1. 21. Unmasking Identities in a Professional Service Firm

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elsa Miras Olsson; Corina Muscalu; [2019]
    Keywords : organizational culture; sensemaking; organizational identity; organizational identification; professional identity; professional identification; professional service firms PSFs ; professional workers professionals; Business and Economics;

    Abstract : Purpose We aim to investigate how professionals make sense of the culture in the context of PSFs and how they engage in organizational and professional identification. Methodology The researchers look into the sensemaking processes professionals attach to organizational culture from a symbolic interactionism tradition, while from a critical perspective challenging the mainstream assumptions about culture and identity by recognizing the influence of power and control in organizational contexts. READ MORE

  2. 22. How do consumers make sense of sustainable consumption: a study on lived experience and discourses

    University essay from Göteborgs universitet/Graduate School

    Author : Trang Le; Angela Pavasovic; [2018-07-03]
    Keywords : Sustainable consumption; sustainable clothes; sustainable discourses; fashion discourses; identity creation;

    Abstract : This paper investigates the understanding of sustainably conscious consumers on their consumption and non-consumption experience of sustainable clothes from a phenomenological perspective. It further elaborates on the underlying discourses that inform consumers way of understanding sustainable consumption and practices aligned with that understanding. READ MORE

  3. 23. How Consumers Navigate Ethical Tensions in a Marketplace: Swedish Dairy Marketplace as Context

    University essay from Göteborgs universitet/Graduate School

    Author : Cecilia Jedenberg; Frida Lennartsson; [2018-07-03]
    Keywords : ethical consumption; brands as resources; ethical tensions; phenomenology; consumer culture; dairy consumption;

    Abstract : This research examines how consumers navigate ethical tensions in a marketplace, which applies to the Swedish dairy marketplace. This qualitative research takes a phenomenological approach and consists of 12 interviews with consumers. READ MORE

  4. 24. Instrumentalism of values and beliefs for ethno-nationalist militant movements: the case of PKK

    University essay from Lunds universitet/Centrum för Mellanösternstudier

    Author : Ömer Faruk Aydemir; [2018]
    Keywords : Kurds; religion; Turkey; myths; the ethno-nationalist movements; PKK; ethnic symbols; Zilan; Kurdish politics; Sheikh Said; Newroz; Social Sciences;

    Abstract : Myths, religious beliefs, and symbols are crucial components of ethnicity. PKK as a nationalist separatist armed organization- intensively uses them to construct a Kurdish identity which is compatible with its ideology as well as its objectives to mobilize Kurds and to galvanize their support. READ MORE

  5. 25. For the Love of the Game : The role of social media and strategic communication in developing women’s softball in Europe

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Linnea Goodman; [2018]
    Keywords : non-profit organizations; strategic communication; communities; social media; sports organizations;

    Abstract : This study explores how social media contributes to the relationship between community and non-profit organizational communication in the scope of marginalized women’s sports. The analysis of the data is based on a theoretical framework of social identity and self-categorization theories in imagined communities from a non-profit, strategic organizational communication perspective. READ MORE