Essays about: "team sports"

Showing result 1 - 5 of 88 essays containing the words team sports.

1. 1. Running to the top? - A qualitative research report investigating how the best male elite runners in Sweden relate to their own personal brand.

   University essay from Göteborgs universitet/Graduate School

   Author : Olle Ahlberg; Adam Palm; [2023-07-03]
   Keywords : Personal brands; brand equity; sports marketing; track and field;

   Abstract : This research seeks to further develop the understanding of how professional athletes relate to personal brand building. Previous literature has canvased the landscape of celebrity athletes in sports such as football, golf, tennis and basketball. READ MORE

3. 2. Understanding the Dynamics of Brand Loyalty in National team sports - A Qualitative study of brand management within professional team sports”

   University essay from Göteborgs universitet/Graduate School

   Author : William Nordlund; Mattias Johansson; [2023-07-03]
   Keywords : Brand Experience; Brand Communities; Brand loyalty; Sports Marketing; Sport fans;

   Abstract : In previous research there has been acknowledgement about the importance of Brand loyalty in sports, where the brand experience can function as a tool to create loyalty among fans. Brand communities have proven to have positive effects on customer satisfaction and brand loyalty in sports. READ MORE

4. 3. Data-driven decisions in Sports

   University essay from Luleå tekniska universitet/Institutionen för system- och rymdteknik

   Author : Gabriel Garcia de Baquedano; [2023]
   Keywords : team sports; data analytics; artificial intelligence; decision making; Python programming language;

   Abstract : In recent years, many sectors such as insurance, banking, retail, etc. have adopted Big Data architectures to boost their business activities. Such tools not only suppose a greater profit for thesecompanies but also allow them to gain a better understanding of their customers and their needs. READ MORE

5. 4. A Successful Career as a Player Provides a Faster Path to High Level Coaching : A Qualitative Study

   University essay from Gymnastik- och idrottshögskolan, GIH/Institutionen för fysiologi, nutrition och biomekanik

   Author : Per Gunnarsson; Ella Paldán; [2023]
   Keywords : Idiosyncratic pathway; Player to coach; Coaching styles; tränarlänkdiverse;

   Abstract : Aim  In the study, we problematize, among other things, the leadership qualities of players and why the majority of coaches in Swedish elite handball are former players.  Within the Swedish handball elite, over 60% of all head coaches have a previous successful playing career. According to a study by Werthner et al. READ MORE

6. 5. Does motivation differ depending on young athletes opinions on specialization? : A quantitative study about youth team sports

   University essay from Gymnastik- och idrottshögskolan, GIH/Institutionen för fysiologi, nutrition och biomekanik

   Author : Gustaf Könberg; Viktor Trojmar; [2023]
   Keywords : Motivation; Specialization; Youth athletes; tränarlänkdiverse;

   Abstract : Aim  The purpose of the study is to investigate whether motivation differ depending on young athletes opinions on specialization.  Problem statement:- Does motivation type differ depending on young athletes opinions on specialization?  Method  We have chosen to use a quantitative working method. READ MORE