Essays about: "thailand, consumer behavior"
Showing result 1 - 5 of 14 essays containing the words thailand, consumer behavior.
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1. Fabricated Future : applying the Theory of Planned Behavior to influence purchaseintention of green fashion made from recycled plastic in Thailand
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : The purpose of this study is to investigate factors influencing the Thai millennial consumers’ intention to purchase clothing and accessories made from recycled plastic. The research relied on deductive reasoning through hypothesis testing; Statistical measurements were employed. READ MORE
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2. The Motivation of Long-Stay Tourism and International Retirement Migration: Swedish retirees in Thailand.
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : Date: May 25, 2011 Program: MIMA-International Marketing Course name: Master Thesis (EFO705) Title: The Motivation of Long-Stay Tourism and InternationalRetirement Migration: Swedish retirees in Thailand. Authors: Mr. Krit Kummaraka ([email protected]. READ MORE
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3. Purchasing Intentions of Young Thai Male towards Men‟s Skin Care Products
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : Title: Purchasing Intentions of Young Thai Male towards Men's Skin Care Products Problem: Men concern more about their image than ever before. This behavior is becoming a new trend in cosmetic market. Moreover, Thailand is one of the fast growing cosmetics industry, particularly male skin care market within countries in Asia-Pacific region. READ MORE
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4. Consumer attitudes toward Quick Service Restaurants in Thailand: the study of influencing factors affecting purchase making decision
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : Abstract Date: May 11, 2011 Program: MIMA-International Marketing Course name: Master Thesis (EFO705) Title: Consumer attitudes toward Quick Service Restaurants in Thailand: The study of influencing factors affecting purchase making decision Authors: Miss Pattaraporn Jiranyakul Miss Chitraporn Yoksvad Tutor: Johan Grinbergs Problem statement: “What is the driving force or the reason behind the fast food consumption of the Thai consumers?” Purpose: The purpose of this paper is to “investigate Thai consume attitude toward Quick Service Restaurant (QSR) on Thai consumer choice and the most impportant marketing factors." Method: This paper has applied for the quantitative method with questionnaires survey. READ MORE
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5. “Changing consumer’s attitude of energy drinks in Thailandmarket”-A case study of Thai consumer behavior toward energy drinks-Master Thesis in Business Studies
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : Date: 2011-05-25 Program: MIMA-International Marketing Course name: Master Thesis (EFO705) Title: Changing consumer’s attitude of energy drinks in Thailand market. Acase study of Thai consumer behavior toward energy drinks. READ MORE