Essays about: "the barriers to customer relationship management"

Showing result 1 - 5 of 15 essays containing the words the barriers to customer relationship management.

  1. 1. Milk as a Service : Exploring the Concepts of Servitization and Digitalization in the Business Model of an Incumbent Manufacturing Firm

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Matilda Furberg; Anna Naumburg; [2019]
    Keywords : Servitization; Digitalization; Business Model Innovation; Value Creation; Tjänstefiering; digitalisering; affärsmodellsinnovation; värdeskapande;

    Abstract : Due to digitalization as a technology shift, many incumbent manufacturing firms face challenges to maintain their position on the market. One solution to tackle this technology shift is by servitization, which has shown great opportunities for value creation in various industries. READ MORE

  3. 2. Sharing is Caring - When done Properly : A study on customer knowledge transfer between dealers and distributors and the impact of GDPR

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : Vendela Kallberg; Annie Engström; [2019]
    Keywords : Knowledge Transfer; Customer Knowledge; GDPR; Transfer Barriers; Customer Relationship Management; Organizational Culture; Communication; Inter-Organizational Collaboration; Supply-Chain;

    Abstract : Background: The globalization has made organizations knowledge based and knowledge as a key resource in order to keep up with the changing market. Therefore, knowledge management became increasingly important which also was customer-centric throughout the whole supply chain in order to create customer value. READ MORE

  4. 3. Is There Such A Thing As Too Much Intelligence? : A qualitative study exploring how Born Global e-commerce companies are working towards adopting Artificial Intelligence into their Customer Relationship Management Systems

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Amanda Bäckström; Hannah Larsson; [2018]
    Keywords : ;

    Abstract : The purpose of this thesis is to explore the drivers and barriers of adoption of technology such as AI and how it could facilitate an internationalization. The thesis also hopes to explore how Born Global e-commerce companies are working towards an adoption of AI into the companies CRM-system. READ MORE

  5. 4. The process of making a Chinese subsidiary company meeting Western standards : A case study in a Chinese manufacturing company

    University essay from Högskolan i Gävle/Avdelningen för Industriell utveckling, IT och Samhällsbyggnad

    Author : Yue Leng; Mohamed Mohamed; Peter Westerberg; [2015]
    Keywords : subsidiary; china; erp; quality; culture; dotterbolag; kina; kultur; erp; affärssystem; kommunikation; kvalitetsstyrning;

    Abstract : This research is carried out by studying a Chinese factory, producing metal spare parts, and its Swedish parent company that produces binding machines. The companies recently merged together after a previous relationship as supplier and customer. To bring the companies closer together an ERP-system was implemented during the research period. READ MORE

  6. 5. Mapping the flow Of Apparel in a Wholesale Company

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : Umair Akash; [2013]
    Keywords : supply chain logistic management; lead time managemen; global outsourcing; collaborative; planning; forecasting; replenishment CPFR ;

    Abstract : Globalization that diminishes the barriers to trade worldwide has transformed the structure of production and increased the global competition in the textile and apparel industry. Especially, the elimination of quotas on January 2005 has totally changed the whole scenario of the apparel industry. A boom has been noticed in the emerging markets. READ MORE