Essays about: "the case study of ikea sweden"

Showing result 1 - 5 of 42 essays containing the words the case study of ikea sweden.

1. 1. Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lauriane Martine Jambu; Nina Lotz; [2023]
   Keywords : digital transformation; retail industry; design system; dynamic capabilities; digital maturity; adoption; human factors; Business and Economics;

   Abstract : This thesis aims to explore how a design system can serve as a resource for digital transformation within the retail industry, by drawing from the dynamic capabilities approach and the digital maturity framework by Pinto et al. (2023). READ MORE

3. 2. Navigating Sustainable Collaboration : A single case study on sustainable development and sustainability goals followed by a Swedish firm with Chinese partners

   University essay from Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)

   Author : Meem Hoque; Thiwanki Kaushalya Mahakumbure Gedara; [2023]
   Keywords : Sustainability; Sustainable Development Goals; Sustainability Strategies; Stakeholder Theory; Collaboration; Sustainable Collaboration;

   Abstract : Today sustainability is a broadly discussed concept all over the globe due to the threat of climate change driven by human activities. Therefore, collective efforts are needed to raise awareness to conserve environmental health and sustainability, and sustainable development is to be prioritized in all organizations. READ MORE

4. 3. Are IKEA customers potential visitors of Sweden? : Case study of Belgian IKEA customers

   University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

   Author : Gemma Vangeel; [2022]
   Keywords : product-country image; tourism destination image; travel intention; DMO; Sweden; IKEA;

   Abstract : IKEA is a brand that is known around the world and because it features many markers in their products, operations, and marketing that showcase its country of origin, Sweden has gained worldwide recognition simultaneously. The tourism industry could benefit from this positive image that Sweden has gained through IKEA’s popularity, by marketing themselves among the brand’s consumers using that positive image. READ MORE

5. 4. Acquiring for Long-term Value Creation:A Case Study at Entreprenörinvest : “How does the entrepreneurial process regarding local direct investments impact the creation of long-term value?”

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Mhamad Zaid Alhamid; Isak Carlsson; Nils Claesson; [2022]
   Keywords : Long-Term Value Creation; Acquisition Approach; Local Regional Private Equity;

   Abstract : Abstract: Background: In the southern areas of Sweden, around the birthplace of household brands such as IKEA, Peab, and Husqvarna, widespread entrepreneurial ventures have grown and seen their first few years of success. Alongside our collaborating private equity firm Entreprenörinvest we are trying to further expand the knowledge and descriptive concepts of what makes these entrepreneurial ventures successful. READ MORE

6. 5. A quantitative research on what are the potential preferences that make Swedish furniture attract Vietnamese consumers – IKEA as a case study.

   University essay from Jönköping University/JIBS Entrepreneurship Centre

   Author : Vy Nguyen; Nhu Nguyen; [2022]
   Keywords : IKEA; product values; social value; aesthetic values; functional values; consumption value; customer perception.;

   Abstract : Background:  In recent years, the Swedish furniture industry has recorded many significant successes and increased its influence in the world furniture market with a high proportion of products being used for export purposes and the intensifying popularity of Sweden-originated furniture brands. Among these, IKEA is the most renowned company. READ MORE