Essays about: "the competitive advantage of ikea"

Showing result 1 - 5 of 20 essays containing the words the competitive advantage of ikea.

  1. 1. Customer Co-creation and Dynamic Capabilities - An IKEA Case Study

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : SHALINI MEHRA; [2020]
    Keywords : Dynamic Capabilities; Customer Co-creation; Sustained Competitive Advantage; Microfoundations of Dynamic Capabilities; Dynamiska förmågor; kundsamskapande; Hållbar konkurrensfördel; Mikrofundationer av dynamiska förmågor;

    Abstract : Dynamic Capabilities of a firm bundle all the processes that enable it to sustain competitive advantage in today’s volatile markets. Study of the microfoundations of dynamic capabilities is a fairly new framework. Even so, it is a widely researched one. READ MORE

  3. 2. Textile craft producer Jordan River Foundation’s collaborative design development with IKEA

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Jamila Juzer Siamwalla; [2019]
    Keywords : collaboration; design development; co-designing; textile crafts; craft production;

    Abstract : Background: The production of textile crafts requires resources and skilled artisans. In modern times, textile crafts sold in the global market are often made through collaboration involving artisans and profit, social and non-profit enterprises with aim to globalize the aesthetic or styling, structural aspects, and marketability of the crafted product. READ MORE

  4. 3. Developing a Virtual Consumer: From Human Skin to FE Modelling

    University essay from Lunds universitet/Avdelningen för Biomedicinsk teknik

    Author : Viktor Hultgren; Gustaf Svanberg; [2019]
    Keywords : FEM; Skin; Dermis; Motion Capture; Technology and Engineering;

    Abstract : In the 'on-the-go' society of today, the use of single unit beverage packages has increased. Consequently, the interaction between the consumer and the package have also attracted greater interest when trying to gain advantages in a competitive market. READ MORE

  5. 4. Understanding the Management Control System Used by Hybrid Companies : A Case Study of IKEA and MIO.

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : Laury Chaussée; Marine Foray; [2018]
    Keywords : Hybrid companies; management control; Porter theory; pure strategy; tight control; furniture industry; IKEA; MIO;

    Abstract : Due to the globalization, companies have to review their strategy permanently. In the same way, they need to choose the right management control system which will be in line with their strategy. Recent research has been made and it was highlighted that new strategies have been created to face up to the globalization and stay competitive. READ MORE

  6. 5. Cross-Channel Integration Towards Omnichannel Retailing: A Dynamic Capabilities Approach : A case study on IKEA

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Filip Höcker; Carl-Oscar Sturén; Jacob Troedsson; [2018]
    Keywords : Cross-channel integration; Omnichannel; Dynamic capabilities; Electronic commerce; Capability Development; Customer Touchpoint;

    Abstract : The rapidly changing consumer behaviour and the increasing demand of convenience has put pressure on corporations to utilise their various capabilities more dynamically. As a result, operating through channels that are not synergised is no longer as effective as it used to be, and businesses are struggling with combining their existing channels with the market development. READ MORE