Essays about: "the culture of IKEA SWeden"

Showing result 1 - 5 of 16 essays containing the words the culture of IKEA SWeden.

1. 1. Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lauriane Martine Jambu; Nina Lotz; [2023]
   Keywords : digital transformation; retail industry; design system; dynamic capabilities; digital maturity; adoption; human factors; Business and Economics;

   Abstract : This thesis aims to explore how a design system can serve as a resource for digital transformation within the retail industry, by drawing from the dynamic capabilities approach and the digital maturity framework by Pinto et al. (2023). READ MORE

3. 2. Integrating Cultural Elements Into a Home : How to make product development adaptable

   University essay from Linnéuniversitetet/Institutionen för design (DE)

   Author : Amanda Lenko; [2022]
   Keywords : Cultural Values; Product Development Adaptability; Customisation; Globalisation;

   Abstract : This thesis report has been written for the Innovation in Business, Engineering, and Design master’s program (specialization in design) at Linnaeus University in Växjö, Sweden, in collaboration with IKEA, a furniture company in Älmhult, Sweden.  This report is about finding form for customization to contribute to adapting cultures into product development. READ MORE

4. 3. Adaption of Management Control Mechanisms for Swedish companies operating in Australia

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Julia Bergling; Erica Tranefalk; [2021]
   Keywords : Management Control Systems; Management; Control; Control Mechanisms; Multinational Firm; Sweden; Australia; Expansion;

   Abstract : Successful companies that are founded and established in Sweden are likely to at some point look to expand outside of Sweden. When they do so they will need to adapt the company to the environment and circumstances that are present in the local market they are expanding to. READ MORE

5. 4. Simply Wood : The Kinship of Care

   University essay from Linnéuniversitetet/Institutionen för design (DE)

   Author : Naďa Okruhlicová; [2020]
   Keywords : Caring With; Furniture; Forest; Participatory Design; Slow Design; Zine;

   Abstract : Simply Wood is a collaborative inquiry into the topic of all wood joints for industrially produced furniture through engineering and the culture of care for and with furniture through Design+Change. This thesis is written in collaboration with the product development and communication wings from IKEA of Sweden, as the external tutors and supervisors. READ MORE

6. 5. Cultural Influence in Advertising : A Comparative Analysis of IKEA’s Video Advertising in Sweden and Japan

   University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

   Author : Annika Reitz; [2018]
   Keywords : Culture; Cross-cultural Research; Advertising; Marketing; Standardization; Adaptation; Hofstede;

   Abstract : International marketing activities have a great impact on the prosperity and competitiveness of multinational companies (Akgün, Keskin, & Ayar, 2014). That is why the design of marketing activities is especially important. Researchers claim for cultural sensitivity. READ MORE