Essays about: "the influence of media on daily lives"

Showing result 1 - 5 of 9 essays containing the words the influence of media on daily lives.

1. 1. An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Huihao Lu; Yating Zheng; [2023]
   Keywords : Short-form video advertising; impulsive purchase intention; emotional response; Business and Economics;

   Abstract : Online shopping is gradually becoming a daily behavior in people's lives, and advertising marketing methods based on short videos are also playing an increasingly important role in this trend. Different from pictures and texts, it combines sound and picture, is easy to spread, and contains a lot of information, which conforms to people's habit of using fragmented information. READ MORE

3. 2. Identity in the Internet Age: A Study of Patricia Lockwood's No One is Talking About This. Raising students critical thinking in the classroom

   University essay from Stockholms universitet/Engelska institutionen

   Author : Flakrim Fejzullahu; [2023]
   Keywords : ;

   Abstract : As digital media become increasingly entwined with our daily lives, the importance of understanding its impacts on personal identity, particularly among adolescents, is paramount. The paper argues that Patricia Lockwood's novel No One is Talking About This effectively dramatizes these challenges, making it an ideal text for fostering critical thinking in English education. READ MORE

4. 3. The Other Side of the Pandemic Reportage : Audience Perception of COVID-19 Media Framing and its Influence on Social Polarization

   University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

   Author : Titilope Oladiran; [2022]
   Keywords : COVID-19; ethnic polarization; prejudice; media frames; ethnic conflicts; Lagos State; non-media centric; stereotypes; Social Sciences;

   Abstract : This research aimed to explore the experiences of Lagos State residents during COVID-19 and the relationship between COVID-19 reportage in Lagos State and ethnic inter-relationship. The goal is to understand media influence in a society from the perspectives of people directly influenced by the COVID-19 media frames. READ MORE

5. 4. Empowering Arab Women through Media Development : A case study

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Nabila Zayati; [2021]
   Keywords : media development; empowerment; gender; communication for development; participatory communication; social change; Arab region;

   Abstract : The media have power: they create frames of conceptions, influence attitudes and behaviour, and monitor the conduct of government officials. For women, the media can suggest ways and means to defend civil rights and gain access to society’s resources and opportunities. READ MORE

6. 5. The social media paradox

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Paulina Haux; Elisabet Lund; [2018]
   Keywords : Social media; Influencers; Conspicuous Consumption; Quality of Life; Consumer Behavior; Business and Economics;

   Abstract : Title The social media paradox How social media and influencers affect consumers’ perception of quality of life Course Code BUSN39 Global Marketing Authors Elisabet Lund & Paulina Haux Supervisor Peter Svensson Keywords Social media, Influencers, Conspicuous Consumption, Quality of Life and Consumer Behavior Purpose The purpose of this study is to investigate how consumers perceive the consumption of influencers and social media and how it affects their QOL. Methodology The research has a phenomenology approach where the focus lies on consumers’ different explanations of different subjective experiences. READ MORE