Essays about: "the influence of media on students"

Showing result 26 - 30 of 48 essays containing the words the influence of media on students.

1. 26. Effects of textual and visual information in social media on international students’ choice of study destination : A qualitative study on how forms of information in social media affect international students’ decision-making with regards to the choice of study destination

   University essay from Stockholms universitet/Marknadsföring

   Author : Niloofar Moltaji; [2018]
   Keywords : Social media; international students; visual and textual information; conscious and subconscious; decision-making;

   Abstract : Social media has become an important tool for communication and marketing, and proper use of visual and textual information is very influential in social media marketing. Research has gone a long way explaining how information content significantly influences decision-making, however, it still lacks the knowledge about how different forms of information (such as textual, visual and audio-visual) in social media affects decision-making. READ MORE

3. 27. Students' saving behavior: Does the field of study influence students' financial saving behavior?

   University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

   Author : Poyan Khoshnevis; Dariush Shafiee; [2017-07-03]
   Keywords : University students; Saving behavior; Field of study; Social media study; Swedish data;

   Abstract : In this thesis, we use an online survey, distributed on social media, to analyze the saving behavior of university students in Sweden. We test the importance of students’ fields of study, which is used as a proxy to future expected income, as well as their consumption of financial literacy and information. READ MORE

4. 28. Exploring the link between social media and graduate entrepreneurship : A study on social media’s influence on last-year undergraduate students’ self-efficacy with regards to their entrepreneurial intentions

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Krasimira Stoyanova; [2017]
   Keywords : social media; graduate entrepreneurship; self-efficacy; entrepreneurial intentions;

   Abstract : This paper’s objective is to examine the social media influence on students’ self-efficacy with regards to their entrepreneurial intentions. This thesis explores a topic which has received little to no attention at all, and the investigation sheds light on social media in an aspect different from marketing. READ MORE

5. 29. Are you a Mind Full or a Mindful consumer? : A case study exploring which factors influence the mindful consumption mindset and behavior of Swedish students

   University essay from Umeå universitet/Företagsekonomi

   Author : Ema Jonėnaitė; Izabelle Wärja; [2017]
   Keywords : Consumption; Consumer Behavior; Mindful Consumption;

   Abstract : Purpose: The purpose of the present study is to contribute to existing gap in the literature regarding mindful consumption, which is the fundamental subject of this thesis. The research is focused on the identification of factors that influence the sense of caring in Swedish student’s mindset and temperance in their behavior with respect to mindful consumption. READ MORE

6. 30. You won’t believe what we found out about online news! : Clickbaiting and the influence on brand trust in online news media

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Ruben Grandin; Eric Forsberg; [2017]
   Keywords : ;

   Abstract : The internet is changing the game for traditional print media, newspapers are now forced to move onto the web. The adjustment from print to the web has created a highly competitive market for most news brands. READ MORE