Essays about: "the role of the marketing in india"

Found 4 essays containing the words the role of the marketing in india.

  1. 1. Examining the effectiveness of various leadership styles in Indian companies during the Covid-19 pandemic

    University essay from Högskolan i Halmstad/Centre for International Marketing and Entrepreneurship Research (CIMER)

    Author : Rohan Geddada Sagar; Bhavin Chauhan; [2021]
    Keywords : Pandemic; Leadership style; Covid-19; Effectiveness;

    Abstract : The purpose of this study is to find out which leadership styles are effective during the COVID-19 pandemic in India. In this study, the term “effective leadership styles” is used for defining the efficiency level of a leadership style in COVID-19 pandemic. READ MORE

  3. 2. The importance of buffalo milk in the curd manufacture of Sri Lanka

    University essay from SLU/Department of Molecular Sciences

    Author : Jennifer Hallqvist; [2019]
    Keywords : Sri Lanka; curd; Meekiri; Deekiri; buffalo milk; milk composition; milk fat; fermented milk products;

    Abstract : Sri Lanka is a developing country located south of India, in the Indian ocean. It is a country with multiple cultures, ethnicities and languages, and it is rated as “high” on the Human Development Index (HDI). The total population is 20.9 million, of which 28% are employed in the agricultural primary production. READ MORE

  4. 3. Junk food, soft drinks and sweets - assessing the marketing effects on 3-13 year old children in India

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Leilei Meng Xin Tong; Peter Jakobsson Ueda; [2011]
    Keywords : food marketing; children; India;

    Abstract : Background: In the light of the ongoing epidemic of childhood obesity and chronic diseases globally, marketing of energy dense foods and drinks towards children has been recognized as an important health risk. The aim of this study was to examine the effects and extent of exposure to marketing of such diets among 3 to 13 year old Indian children from different socioeconomic backgrounds. READ MORE

  5. 4. Value of Innovation in a company : a case of Bajaj Auto Ltd

    University essay from Akademin för teknik och miljö

    Author : SAQIB MEHMOOD CHAUDHRY; Dinesh Chandrasekar; [2010]
    Keywords : Innovation Management;

    Abstract : An Innovative company can apply new thinking faster than its competitors or surprise its customers by offering products that makes the customers first realize its need and then consume it. There are substantial evidence stating the positive impact of innovation in the automotive industry; however, corresponding research is lacking on the two-wheeler industry which is growing at a healthy pace. READ MORE