Essays about: "theoretical paper"

Showing result 1 - 5 of 1733 essays containing the words theoretical paper.

  1. 1. From Disruption to Efficiency: The role of SRM and JIT strategies in Automotive Supply Chains Authors: Jennie

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Jennie Lewin; Daban Taha; [2024-03-06]
    Keywords : ;

    Abstract : Purpose - The incessantly progressing automotive industry faces various challenges due to its complex supply chains. This study aims therefore to 1) explore the roots of material supply disruptions in the automotive industry and the challenges of managing these and 2) assess the role of Supplier Relationship Management (SRM) in mitigating these disruptions. READ MORE

  2. 2. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  3. 3. Playgrounds that communicate heritage : applying museological practices to playgrounds

    University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Author : Alexander Joseph Weisend; [2024]
    Keywords : landscape architecture; heritage; new heritage; play; playgrounds; museology; sense of place; children and heritage;

    Abstract : Since the communication of an area’s local heritage to children not only offers intangible benefits to children, but also ensures the continued preservation of the heritage itself, it is important to develop ways in which such communication can be undertaken. Through taking inspiration from current museological practices, this paper discusses how playgrounds can be developed as a tool to communicate an area’s local heritage to children. READ MORE

  4. 4. The Strategical Use of Othering in Western Media : How is the Russian advancement in Africa depicted in Western media?

    University essay from Uppsala universitet/Statsvetenskapliga institutionen

    Author : Vilda Karström; [2024]
    Keywords : Othering; Western Media; Russia; Africa;

    Abstract : In this paper I present a discourse analysis on the narrative and depiction of the Russia developmental, diplomatic, and military cooperation advancements in the African continent in Western media, and its consequences on the general public. Through the analysis of 31 articles from 8 different newspapers from Italy, Sweden, the UK, and the US, and through the theoretical lens of theories of Western media and the phenomenon of othering and orientalism, I reach the conclusion that Western narrative regarding Russia’s advancements in Africa changes based on whether Russia is perceived as succeeding or failing, with a constant undertext that the West is not happy about eventual deepening relations between Russia and the continent. READ MORE

  5. 5. The Traumatised Self in Elizabeth Bowen’s The Heat of the Day : Analysing identity and trauma by using psychoanalysis and trauma theory

    University essay from Högskolan i Gävle/Avdelningen för humaniora

    Author : Annette Brantlin; [2024]
    Keywords : Elizabeth Bowen; The Heat of the Day; trauma; war; identity;

    Abstract : This thesis examines individual and collective trauma in Elizabeth Bowen’s novel The Heat of the Day, published in 1948. The main purpose of this paper is to analyse how the duality of identities is portrayed, and which elements of repression compulsion and individual and collective trauma are present in Elizabeth Bowen’s novel The Heat of the Day by using elements from Sigmund Freud’s psychoanalytical theory and Cathy Caruth’s trauma theory as theoretical frameworks. READ MORE