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Showing result 1 - 5 of 10 essays matching the above criteria.

1. 1. The Role of Role Expectations: Exploring How Sustainability Managers Construct Their Role in Light of Competing Role Expectations

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Emmy Eriksson; Ludvig Sanner; [2023]
   Keywords : Sustainability managers; Emerging roles; Corporate sustainability; Role expectations; Role construction;

   Abstract : As organizations increasingly are expected to operate beyond the computations of financial benefit and incorporate social and environmental elements in their strategies, there has been a rise in Sustainability Managers (SMs). Positioned at the center of organizations' sustainable transitions, SMs face multiple competing demands on how to act. READ MORE

3. 2. Congruity in gender-neutral advertisement: A comparative cross-sectional study

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Emmi Pauliina Puolakka; Tatiana Najem; [2020]
   Keywords : Gender identity; self-concept; gender congruency; gender-neutral product; skincare; Business and Economics;

   Abstract : The purpose of this thesis is to study the impact the gender congruency between an individual and an advertisement has on the attitudes towards the advertisement of gender-neutral skincare product, while taking into consideration the potential cultural differences. This study used a quantitative approach to conduct a descriptive approach and cross-sectional research design. READ MORE

4. 3. FACTORS THAT INFLUENCE 9th GRADE STUDENTS’ HIGHER EDUCATION ASPIRATIONS IN SWEDEN The role of gender, parental nationality, parental education and academic self-concept

   University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

   Author : Elpis Grammatikopoulou; [2018-04-24]
   Keywords : higher education aspirations; gender; parental nationality; parental education; theoretical self-concept; aesthetic self-concept;

   Abstract : Aim: The purpose of this study is to explore the influence of gender, parental nationality, parental education, and academic self-concept on the HE aspirations of 9th grade students in Sweden. Theory: The various factors influencing HE aspirations—the extent to which 9th grade students regard future HE learning as a reasonable forecast for themselves—are here considered as indicators of social capital, as value that accrues through one’s social ties and achievements. READ MORE

5. 4. Mind the Gap: A Case Study on the Preparedness of EFL Students at a University in Sweden

   University essay from Lunds universitet/Engelska; Lunds universitet/Utbildningsvetenskap

   Author : Andrea Kamis; [2018]
   Keywords : self-concept; learning strategies; learner preparedness; EFL; Languages and Literatures;

   Abstract : Many students struggle when transitioning from upper secondary school to higher education. While there is a substantial amount of research regarding the difference in education from isolated perspectives, little research has investigated the connection between different perspectives. READ MORE

6. 5. Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Daniel Alderstad; Jacob Berglund; [2016]
   Keywords : Self-congruence; Emotional Brand Attachment; Brand Personality; Self-Brand Connections; Self-Construal; Consumer Psychology; Cross-Cultural Psychology; Regulatory Focus Theory; Ought Self-congruence;

   Abstract : Emotional brand attachment has emerged as an important marketing concept that can strengthen a brand's performance. One way to create emotional bonds with consumers is to match the brand's personality with the consumer's self-concept (i.e. self-congruence). READ MORE