Essays about: "theory of attitude"

Showing result 1 - 5 of 491 essays containing the words theory of attitude.

  1. 1. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Sameera Prasanna Rodrigo; [2024]
    Keywords : Social media; SMEs; Restaurant business; RBV theory;

    Abstract : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. READ MORE

  2. 2. International disputes and nation branding. Investigating Individual Attitudes, Attitude Changes, and Its Implications in the wake of the NATO dispute between Turkey and Sweden

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Oskar Eriksson; [2023-11-07]
    Keywords : ;

    Abstract : This thesis investigates the interplay between attitudes and nation branding in the context of the NATO dispute between Sweden and Turkey, along with its subsequent events. The study employs a mixed-method approach, combining a pre-study and content analysis, with a quantitative survey and qualitative interviews that illustrates the nuances of the attitudes measured. READ MORE

  3. 3. Service Adoption in The Agricultural Sector - A case study about the role of product-service offerings for Swedish cattle farmers

    University essay from Göteborgs universitet/Graduate School

    Author : Emma Larsson; John Larsson; [2023-07-19]
    Keywords : Agriculture; Cattle farmers; Business model change; Digital servitization; Product-service-software systems; Product-service adoption; Value co-creation; Servitization;

    Abstract : Even in traditional sectors such as the agricultural sector, digitalization has significantly impacted operations. Because of the sector’s fundamental role in society, understanding this digital evolvement to support further development is of essence on a grand societal level. READ MORE

  4. 4. Adoption and use of instructional technology in Nigerian Universities. Exploring Faculty Members’ and Students’ Perspectives

    University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

    Author : Abisola Aminat Adegunju; [2023-06-19]
    Keywords : instructional technology; faculty members; students; perceptions; instruction delivery;

    Abstract : Aim: This study aims to explore faculty members' and students' perspectives on the adoption and use of instructional technology in Nigerian universities. Considering that, instructional technology can assist educators to deliver engaging, personalized, and interactive learning experiences in higher education. READ MORE

  5. 5. Sentient Objects — A Theoretical Analysis of the Potential of Animals as Legal Subjects

    University essay from Göteborgs universitet/Juridiska institutionen

    Author : Alice Edfast; [2023-04-26]
    Keywords : Jurisprudence; Legal theory; The legal subject; Legal personhood; The person-thing dichotomy; Animal Law theory; Animal sentience; Animal slaughter; Animal testing; Legal rights; Hohfeld’s fundamental legal conceptions; Speciesism; Humanism; Posthumanism; Greimas’ semiotic square;

    Abstract : The sentience of animals has been scientifically proven since the nineteenth century, which has led to changes in our attitude towards animals and to the proliferation of anti-cruelty laws. But despite the rise of an Animal Law discipline, animal rights organisations’ attempting to elevate the legal status of animals, and several recent European legislative changes categorising animals as “non-things”, the legal status of a person has not yet been extended to animals. READ MORE