Essays about: "thesis on advertisement"
Showing result 11 - 15 of 166 essays containing the words thesis on advertisement.
-
11. Boring but good.A qualitative content analysis of Swedes’ opinions of the retail alcohol on monopoly Systembolaget and a multimodal semiotic analysis of the campaign Experten.
University essay from Lunds universitet/Statsvetenskapliga institutionenAbstract : This study delves into Systembolaget's advertising campaign "Experten" to investigate its influence on public perception and cultural identity. Launched in 2015, the campaign successfully bolstered trust in Systembolaget by 14 percentage points. READ MORE
-
12. WHAT DOES THE FUTURE LOOKS LIKE FOR META? : A scenario study based on the con lict between Meta and Apple
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : This thesis project analyses the conflict between Meta and Apple, specifically focusing on their privacy policies and the subsequent implications for their business models and innovation strategies. This study aims to provide valuable insights into the main topics of speculation surrounding this conflict and address its objectives. READ MORE
-
13. The Secret Trade : Booksellers, advertisement and sexually transmitted diseases in eighteenth-century London
University essay from Stockholms universitet/Historiska institutionenAbstract : This thesis examines the relationship between booksellers, medicine for sexually transmitted diseases, and advertising in eighteenth-century London. The analysis is based on trade cards, prints and advertisement in newspapers and periodicals. READ MORE
-
14. The Creator Effect: A quantitative study of the impact on consumer perceptions and judgements when exposed to an AI-created advertisement
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Artificial intelligence is expected to disruptively change the future of marketing, and the benefits of the technology are widely known. However, despite a general skepticism around AI, there is still a lack of research investigating consumer perceptions in the field. READ MORE
-
15. Automated Metadata Extraction for Job Advertisements
University essay from Göteborgs universitet/Institutionen för data- och informationsteknikAbstract : This thesis is written in collaboration with the Swedish Public Employment Service and aims to investigate methods and techniques to automatically extract metadata from unstructured texts. The Swedish Public Employment Service collect job ads from different private job boards and these ads consist of a title and description and are thus of an unstructured format. READ MORE