Essays about: "thesis on semiotics"

Showing result 11 - 15 of 76 essays containing the words thesis on semiotics.

  1. 11. Emotional grammar: Is there a relationship between emotions and grammatical creativity?

    University essay from Lunds universitet/Kognitiv semiotik; Lunds universitet/Masterprogram: Språk och språkvetenskap

    Author : Toke Laursen; [2022]
    Keywords : Emotions; mood; grammatical structures; mind and body; Danish language; linguistics; construction grammar; cognitive semiotics; Languages and Literatures;

    Abstract : The purpose of this study was to explore whether there is a relationship between emotional state and the degree of creative use of grammatical constructions. Based on previous literature on the relationship between mood (used interchangeably with emotional state) and creativity a hypothesis was formulated: Speakers in a more positive mood will be more creative in their use of grammatical constructions. READ MORE

  2. 12. ‘It is unfortunate that it cannot be resolved by peaceful means!’ : How the Dutch media represented the atrocities committed in Indonesia during 1945-1949.

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Adriana Johanna Fransz; [2022]
    Keywords : Representation; mainstream; atrocities; the Netherlands; Indonesia; media; newspaper; discourse analysis; Indonesian National Revolution; postcolonialism; othering; semiotics;

    Abstract : This thesis explores the representation of atrocities committed by the Dutch in Indonesia between 1945-1949 in a Dutch mainstream newspaper in the Netherlands. This timeframe represents the decolonisation war between the Netherlands and Indonesia, which is referred to as the Indonesian National Revolution. READ MORE

  3. 13. Consumer participation in environmental brand activism on Instagram: A case study of consumers use of hashtags in relation to Oatly's Swedish campaign Ditch Milk.

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Rebecca Arfwedson; [2021]
    Keywords : Environmental brand activism; consumer hashtag activism; Instagram; social semiotics; self-branding; networked branding; consumer engagement; Social Sciences;

    Abstract : Environmental brand activism has become a strategy applied by many brands to engage and take a stand in the issue of climate change. The aim is to spur a debate and spark an interest and collective action among the consumers (Sarkar & Kotler, 2018). READ MORE

  4. 14. What is beautiful content? A qualitative study on firm-generated beauty content on Instagram

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Mirza Bander; Yasmine Hartvig; [2021]
    Keywords : firm-generated content; Instagram beauty content; visual communication; Swedish beauty consumers; consumer interest; semiotics; SOR-model; Instagram beauty retailers; Business and Economics;

    Abstract : Thesis Purpose: The purpose of this study is to extend the research on Instagram content. We will look at how different types of firm-generated content created by Swedish beauty retailers on Instagram is evaluated by young female Swedsih consumers in the hopes of finding which content that is perceived to be visually appealing and met with an interest. READ MORE

  5. 15. Spectators’ Experience of Watching Dance without Music: A cognitive semiotic exploration of kinesthetic empathy

    University essay from Lunds universitet/Masterprogram: Språk och språkvetenskap; Lunds universitet/Kognitiv semiotik

    Author : Khatia Chikhladze; [2021]
    Keywords : empathy; kinesthetic empathy; qualitative kinetic dynamics; qualities of movement; vitality affects; emotional arousal; respiration; skin conductance; consciousness; phenomenology; intentionality; classical ballet; contemporary dance.; Languages and Literatures;

    Abstract : Empathy is our ability to experience and understand the mental states of others. In movement perception, and in particular in dance spectatorship, it has been argued that we experience observed movements through our own bodies: kinesthetic empathy. READ MORE