Essays about: "thesis service dominant logic"

Showing result 1 - 5 of 38 essays containing the words thesis service dominant logic.

1. 1. Exploring servitization practices in the European Automotive industry: Cross-country case study between France and Sweden - A multiple case study

   University essay from Göteborgs universitet/Graduate School

   Author : Nathan Lambert; Kajsa Lindström; [2023-07-19]
   Keywords : servitization; automotive industry; mobility as a service; qualitative analysis; service-dominant business logic; technology; traditional manufacturers; external environment;

   Abstract : This thesis contributes to the existing literature on servitization through a qualitative cross-country case study investigating the phenomenon in the automotive industry, focusing on the experiences of firms in France and Sweden. The current conceptualisation of servitization is limited in its ability to fully capture the complexity of the phenomena observed. READ MORE

3. 2. Value creation within a digital service platform through the lens of service-dominant (S-D) logic : A case study of Eljun’s digital payment platform

   University essay from Uppsala universitet/Industriell teknik

   Author : Lena Baum; Imge Günes; [2023]
   Keywords : value creation; value co-creation; value proposition canvas; digital platform; service-dominant logic;

   Abstract : The number of companies who base their business model on digital platforms has increased in the recent years. Successful examples of digital platforms are e.g., Airbnb, Klarna or Uber. READ MORE

4. 3. Delivering the undefined: The value potential of digital twins : A qualitative study on digital twins in the Swedish AEC/FM industry

   University essay from KTH/Ledning och organisering i byggande och förvaltning

   Author : Marcus Lövgren Moazzami; Marina Brandt; [2023]
   Keywords : Digital twin; Value Co-creation; Service Dominant logic; BIM; Digital platform; Digitalisation; Digital tvilling; samskapande av värde; Service Dominant logic; BIM; Digital plattform; Digitalisering;

   Abstract : The megatrend of digitalisation is transforming society, individuals, companies, and industries through the widespread adoption of new digital technologies. Among the emerging technologies, digital twin technology is regarded as a key enabler of digital transformation in the Architecture, Engineering, Construction, and Facility Management (AEC/FM) industry, where the transition from BIM to digital twins is primarily driven by the emergence of big data. READ MORE

5. 4. TikTok and Spotify Two Music Industry Giants A Qualitative Study About Platform Complementarity

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Anna Johansson; Estella Wesslau; [2022]
   Keywords : Platforms; Complementarity; Service-dominant logic; Music industry; Coopetition;

   Abstract : Platforms have become increasingly important to many industries and the economy in general. Hitherto, most platform literature has focused on network externalities, suggesting a winner-takes-it-all scenario. READ MORE

6. 5. Value in Consulting assisted projects : A consultant perspective on value co-creation capabilities and activities

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Elina Mathilda Eriksson; [2022]
   Keywords : consulting; project; value; value co-creation; co-creation;

   Abstract : Consultant and client collaborations seek to create value for both parties. This thesis builds on service-dominant logic and examines how value is perceived and co-created by consultants in their client projects. READ MORE