Essays about: "tjänstedominantlogik"
Found 1 essay containing the word tjänstedominantlogik.
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1. Customer Experience and its Implication for Value Creation within the Night-Time Economy
University essay from KTH/Industriell ekonomi och organisation (Inst.)Abstract : The consumer behaviour is adapting within industries due to new technologies such as smart phones. As consumer behaviour changes so do companies by adapting their way of engaging and interacting with their customers. This provides potential to innovate new service offerings. READ MORE
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