Essays about: "tok"

Showing result 1 - 5 of 7 essays containing the word tok.

  1. 1. Time is Tik(Tok)ing: An Insight on Contemporary Media Consumer Behavior - An exploratory study on user-generated content’s potential impact on contemporary media consumption

    University essay from Göteborgs universitet/Graduate School

    Author : Hilal Ahmad; Isak Rydén; [2023-07-03]
    Keywords : Media consumption; user-generated content; fast media; TikTok; addictive behavior; trends; media multitasking; social TV;

    Abstract : The drastic entrance and growth of TikTok during the last years have introduced new ways of consuming entertainment which has been adopted by individuals globally. Due to its novelty this type of media consumption is a rather understudies subject, which is why this study will explore new tendencies and behaviors occurring among consumers to provide inspiration for further research. READ MORE

  3. 2. Data Privacy Laws & Social Media Governance : A comparative analysis of Tik Tok & Meta/Facebook using EU, US, and China’s Data Privacy Laws

    University essay from Malmö universitet/Institutionen för globala politiska studier (GPS)

    Author : Robin V. L. Aitken; [2023]
    Keywords : data privacy laws; liberalism; new constructivism; realism; social media governance;

    Abstract : This academic investigation examines the intersection between International Relations (IR), data privacy laws, and social media governance. The case studies are of Tik Tok & Facebook/Meta where we begin the research by taking a comparative analysis of the US congressional hearings of Mark Zuckerberg (CEO of Facebook/Meta) in 2018 and Shou Zi Chew (CEO of Tik Tok) in 2023. READ MORE

  4. 3. User consumptions behavior of interactive video platform - A reflective study of Douyin as an E-commerce Platform

    University essay from Lunds universitet/Institutionen för informatik

    Author : Borges Jose Joaquim Paindane; Xiaoqian Lu; [2022]
    Keywords : Interactive Video; E-commence Platform; Douyin; Social Media; Consumption Behavior.; Business and Economics;

    Abstract : Because of the versatility of technological influence and the rapid development of digitalization, interactive social media, such as Tik Tok and Douyin, have brought more consumption possibilities to the market. These social media are merging to innovate some new consumption behaviors by using interactive content to save costs and give users more value. READ MORE

  5. 4. Antecedents of Chinese millennial consumers' purchase intentions via following influencers' recommendations: the sports goods industry

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Xiangru Meng; Yue Xiao; [2020]
    Keywords : Influencer marketing; Chinese millennials; TTI model; purchase intention; sports industry;

    Abstract : Background In recent years, with the rapid development of e-commerce in China, various online media and digital social platforms have attracted more users, and online marketing has gradually replaced traditional marketing strategies. The increasing frequency of online shopping by Chinese consumers, especially millennials, presents a huge opportunity for influencer marketing. READ MORE

  6. 5. Peacebuilding and Transitional Justice in Sub-Saharan Africa’s Post-Conflict Societies: The Role of Traditional Forms of Justice in Post-Civil War Sierra Leone.

    University essay from Lunds universitet/Rättssociologiska institutionen

    Author : Pauline Dupuis; [2018]
    Keywords : Peacebuilding; Transitional Justice; Traditional Justice; Post-Conflict; Sub-Saharan Africa; Sierra Leone; Special Court for Sierra Leone; Truth and Reconciliation Commission; Fambul Tok; Postcolonial Theories of Law; Legal Pluralism; Critical Discourse Analysis; Social Sciences;

    Abstract : The prevalence of violent conflicts over the last few decades has left numerous countries in the need of thorough rebuilding; from Afghanistan to Cambodia, Sri Lanka, Guatemala, Somalia or Rwanda. In order to assist in the recovery of these post-conflict societies, various peacebuilding strategies and transitional justice mechanisms have been implemented by a range of different actors. READ MORE