Essays about: "tourism, companies"

Showing result 1 - 5 of 87 essays containing the words tourism, companies.

  1. 1. Unraveling the Influencing Factors Behind Urban-to-Rural Migration among Artists in Rural Skåne Region

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Aniesha Goeslina Hawaningrum; [2023]
    Keywords : counter-urbanization; exurban artists; migration; urban-to-rural; lived experiences; influencing factors; values; accounts; Social Sciences;

    Abstract : Counterurbanization has become a phenomenon in recent decades. Despite, more people choose to live in big cities. Urban crisis-related population disparities pose serious societal problems. Traditionalists assume people follow the perceived greater employment opportunities in urban areas to pursue wealth and monetary gain. READ MORE

  3. 2. Digital Sustainability: How does digital transformation in the tourism industry affect sustainable development? : A case study of the Innovation Voucher Project in Korea

    University essay from Södertörns högskola/Företagsekonomi

    Author : Jongwoo Lim; [2023]
    Keywords : Digital sustainability; Digital transformation transition ; Tourism business; Sustainable development; COVID-19; Service Marketing; Innovation Voucher Project;

    Abstract : This paper examines how the adoption of a series of digital technologies in tourism companies affects economic, social, and environmental sustainability. This research conducted a quantitative survey on tourism companies in Korea to empirically explore the connection between digital transformation and its impact on sustainability. READ MORE

  4. 3. Study On The Interaction Between Green Marketing Mix Element And Consumer Purchase Intention Of The Hotel Industry In Sri Lanka.

    University essay from Umeå universitet/Företagsekonomi

    Author : Harshani Kalahevithana; Chamilka Wickramasinghe; [2023]
    Keywords : Hotels; Tourism Industry; Green Marketing Mix; Consumer purchase intention; Sustainability; Product; Price; Place; and Promotion;

    Abstract : The main purpose of this study is to evaluate the interaction between the green marketingmix elements and consumer’s purchase intention with reference to hotels in coastal beltin Sri Lanka. This study shows Green Product, Green Price, Green Distribution, andGreen Promotion influence consumer’s purchase intention. READ MORE

  5. 4. Are IKEA customers potential visitors of Sweden? : Case study of Belgian IKEA customers

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Gemma Vangeel; [2022]
    Keywords : product-country image; tourism destination image; travel intention; DMO; Sweden; IKEA;

    Abstract : IKEA is a brand that is known around the world and because it features many markers in their products, operations, and marketing that showcase its country of origin, Sweden has gained worldwide recognition simultaneously. The tourism industry could benefit from this positive image that Sweden has gained through IKEA’s popularity, by marketing themselves among the brand’s consumers using that positive image. READ MORE

  6. 5. Inclusive tourism for people with a mobility disability in Zimbabwe

    University essay from Umeå universitet/Institutionen för geografi

    Author : Wendy Simbisai Mubaiwa; [2022]
    Keywords : Inclusive tourism; Mobility disability; Zimbabwe;

    Abstract : In this 21st Century, the global increasing population of disabled people has led to the demand for the inclusion of the mobility disability in various sectors of life, among them, the tourism sector. imminent. The demand by the tourists with mobility disability to access tourism facilities triggered the need to carry out this research. READ MORE