Essays about: "travel agents and internet"

Found 5 essays containing the words travel agents and internet.

1. 1. Challenges in Marketing Strategy of Online Travel Booking Industry in China : -A case study of Ctrip.com and Qunar.com

   University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

   Author : Dongdong Zhang; [2014]
   Keywords : online travel agents OTAs ; challenges; marketing strategy; Ctrip.com; Qunar.com;

   Abstract : Information technology plays an important role in the hospitality and tourismindustry. The internet has reshaped the distribution channels and thus suppliers andconsumers can contact directly. It also changes consumers searching and bookingbehaviors. So information technology brings online travel agents some challenges inthe marketing strategy. READ MORE

3. 2. Price Mark-Ups and Dispersion for Online Air Tickets: An Empirical Investigation into Scandinavian Online Travel Agencies

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Margaret Samahita; [2011]
   Keywords : Price dispersion; search costs; product differentiation; online travel agents; Business and Economics;

   Abstract : This essay investigates the prices quoted by online travel agents and airline companies for the same flight tickets. The theory of information and search cost would predict that prices should converge on the internet. READ MORE

4. 3. A Study Of Travel Agent System in Mobile Devices Using Travel Agent System and Semantic Web Technologies

   University essay from Blekinge Tekniska Högskola/Sektionen för datavetenskap och kommunikation

   Author : Pradeep Japala; [2009]
   Keywords : Semantic web; ontology; agents; travel agent system; mobile devices;

   Abstract : The thesis work intends to provide the cost implementation method for the travel products from the travel agency to the mobile devices. Mobile devices are now capable of accessing the internet services as their considerable advancements are achieved in the wireless devices. READ MORE

5. 4. Reaching the Japanese Tourist - A qualitative study investigating Australian Tourism Companies’ promotional efforts on the Japanese market

   University essay from Sektionen för ekonomi och teknik (SET)

   Author : Mari Pettersen; Sara Norman; [2008]
   Keywords : Japan; Promotion; Culture; Tourism;

   Abstract : The purpose of this study is to investigate promotion within the tourism industry on the Gold Coast, Australia, focusing on tourism companies’ promotional efforts on the Japanese market. The aim is to answer the question ‘How can Australian tourism companies effectively promote themselves on the Japanese market?’ through five specific research objectives: (1) to get a better understanding of tourism- and attraction marketing, (2) to get familiar with the characteristics of the Japanese tourist and their travel patterns, (3) to investigate which factors in regards to culture, are influencing the tourism companies’ promotion in Japan, (4) to identify critical success factors for successful promotion of Australian tourism companies on the Japanese market, and (5) to identify similarities and differences between small and large companies when it comes to tourism promotion on the Japanese market. READ MORE

6. 5. Internet : A sales channel in the airline industry

   University essay from Ekonomiska institutionen

   Author : Daniel Grenblad; Pernilla Rosén; [1999]
   Keywords : Business and economics; Internet; network economics; middlemen; cannibalization; distribution channel; customer ownership; investment; added value.; Ekonomi;

   Abstract : The social change, with Internet as one of its innovations, is changing the way business is conducted. The main objective is to study and get a better understanding of the use of Internet as a new sales channel when there already exist a sales channel including middlemen. READ MORE