Essays about: "tryckta medier"

Showing result 1 - 5 of 7 essays containing the words tryckta medier.

1. 1. Rich Content in Digital News Stories : An investigation of how rich content can enhance Digital news stories and widen the audience

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Emma Igelström; [2020]
   Keywords : Rich content; Digital News Stories; I-docs; Multimedia journalism; Longform; ;

   Abstract : The way digital news are being created today is very different from traditional printed methods. The digital news format has possibilities that printed versions do not have. For example, they can use animations, video, audio, and interactivity, referred to with a collective name as rich content in this study. READ MORE

3. 2. How White Is Gold? – A study of whether, to what extent and why the white is rewarded in advertising contests

   University essay from Linköpings universitet/Medie- och Informationsteknik; Linköpings universitet/Tekniska högskolan

   Author : Daniel Gadd; Erik Reimers; [2015]
   Keywords : vitt; guld; reklam; reklamtävling; Guldägget; CLIO Awards; Eurobest; premiera; printannons; print; tryckta medier; tidningsannons; färger; intryck; perception; färgteori; kommunikation; visuell kommunikation; budskap; creative director; art director;

   Abstract : Vitt har länge gått hand i hand med det minimalistiska och enkla, och har en gemensam historia med den estetik och uttryck som återfinns i vår kultur i Sverige. Det gäller för vår arkitektur såväl som vår klädstil och visuella uttryck i den formgivning som skapas. READ MORE

4. 3. Utilization of New Media by Traditional Media Companies in Indonesian Media Industry

   University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

   Author : Charlie Tjokrodinata; [2014]
   Keywords : ;

   Abstract : The rise of social media represents a new challenge to the traditional media industry. Some traditional media companies either shy away on the idea of utilizing social media to enhance their services, but many others actually embrace this as an opportunity to reposition themselves within the industry. READ MORE

5. 4. Har mediebyråer framtidstro på papper som kommunikationsmedel?

   University essay from SLU/Dept. of Forest Resource Management

   Author : Anna Ahlgren ; Moa Olsson; [2012]
   Keywords : Annonsering; reklaminvestering; kvalitativ metod; tryckta kommunikationskanaler;

   Abstract : Sedan introduktionen av nya medier som internet, har tidningsbranschen drabbats hårt med minskande upplagor som följd, både i Sverige och internationellt. Samma scenario kan skönjas för tidskrifterna. READ MORE

6. 5. Swedish local newspapers role in the future media landscape

   University essay from Institutionen för teknik och naturvetenskap; Tekniska högskolan

   Author : Malin Paulsson; [2010]
   Keywords : ;

   Abstract : The point of this report, written by Malin Paulsson, is to research the future of the Swedish local newspapers in a society where the digital medias take a larger market share of the total media range. In this research, questions of how the conditions will be for the local newspapers to survive in a 3-5 year perspective and which shape and design changes they will need to implement in this time period, will be answered. READ MORE