Essays about: "two-sided markets"

Showing result 1 - 5 of 13 essays containing the words two-sided markets.

  1. 1. Shifting Gears: Entering the Automotive Vertical

    University essay from Lunds universitet/Innovationsteknik

    Author : Tobias Anderberg; Axel Svensson; [2023]
    Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

    Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

  2. 2. Competitive Strategies of Digital Platforms in New Markets : An analysis of the strategies and firm financial performanceof digital platforms entering competitive markets in theNordics

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : David Fouhy; Alfredo Pais; [2022]
    Keywords : PaaS; platform as a service; digital platforms; competitive strategies; return on assets; ROA; panel data; longitudinal data; panel data regression model; fixed effects; OLS model; firm performance; subsidy; seed and marquee users; piggybacking; micro market; profitability; quick ratio; debt ratio; working capital turnover ratio; sales growth;

    Abstract : Over the recent decade the world has seen an increase in businesses launching new, or changing theirbusiness model to, digital platforms. New and established businesses are flocking to digital platformsin order to evolve their business model and keep up with advancements in technology, such as cloudcomputing, which enables commerce and communication on a much faster and more streamlinedlevel. READ MORE

  3. 3. Exploratory study of market entry strategies for digital payment platforms

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Anna Marcinkowska; [2018]
    Keywords : Market entry; strategy; digital payment platform; platform; network effects; first mover; late entrant; early follower; klarna; swish; paypal; seqr; wywallet; homing costs; switching costs; internationalization; bankid; bank-id; cashless society; timing of entry; one-sided; two-sided; multi-sided; NFX; cross-side; cross side; same-side; same side; subsidy-side; subsidy side; money-side; money side; secondary data analysis; degrees of navigation; navigational degrees; content; cognitive load; application; mobile payment; mobile wallet;

    Abstract : The digital payment industry has become one of the fastest evolving markets in the world, but in the wake of its rapid advancement, an ever increasing gap between academic theory and the actual reality of this market widens - and especially so when it comes to entry theory. It is widely acknowledged that the world is moving towards an ever more homogeneous economy, but despite the fact that payment preferences differ greatly from country to country - research on this subject continues to revolve mainly around localized efforts. READ MORE

  4. 4. Physical or Digital Payments : Towards a Dominant Design?

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : ALEXANDER ANDERSSON; KARL ESSUNGER; [2018]
    Keywords : Digital payments; Physical payments; Cashless society; Retail payments; Cash usage; Card usage; Dominant design; Technological discontinuity; Technology cycle; Network externalities; Two-sided platforms; Two-sided markets; Digitala betalningar; Fysiska betalningar; Kontantanvändning; Massbetalningar; Kortanvändning; Dominant design; Teknologiska diskontinuiteter; Nätverksexternaliteter; Teknologicykel; Tvåsidiga marknader; Tvåsidiga plattformar;

    Abstract : Rapid digitalisation development has been stampeding widely across today’s societies, and not least in the payment industry. Though, the digitalisation in the payment industry has been very deviating, even between similar well-developed countries, and while there are positive and negative effects with both digital- and physical payment means, there is little knowledge that highlights the influencing factors and accompanied problems. READ MORE

  5. 5. Multiple Sides, Multiple Challenges : The Need for a Uniform Approach in Defining the Relevant Product Market in Abuse of Dominance Cases on Multi-Sided Markets

    University essay from Uppsala universitet/Juridiska institutionen

    Author : Jacob Giesecke; [2018]
    Keywords : Multi-sided markets; multi sided markets; multisided markets; two-sided markets; two sided market; multi-sided platforms; platform; platforms; abuse of a dominant position; google shopping; google search; market definition; relevant product market; google; flersidiga marknader; tvåsidiga marknader; missbruk av dominerande ställning; dominans; marknadsavgränsning; relevant produktmarknad; plattformar; google search; google shopping; google;

    Abstract : The study shows that multi-sided markets pose difficulties when the relevant product market is to be defined. These difficulties pertain to two questions. The first question is whether one or several markets should be defined. In this regard, it is not easy to extract a coherent method from the cases examined. READ MORE