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Found 3 essays matching the above criteria.
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1. Unboxing The Algorithm : Understandability And Algorithmic Experience In Intelligent Music Recommendation Systems
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : After decades of black-boxing the existence of algorithms in technologies of daily need, users lack confidence in handling them. This thesis study investigates the use situation of intelligent music recommendation systems and explores how understandability as a principle drawn from sociology, design, and computing can enhance the algorithmic experience. READ MORE
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2. Customer experience through packaging in an online context : Creating value to neo-luxury customers in Generation Y
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : The development of technology has contributed to a fast-growing market for e- commerce. Through e-commerce, the physical interaction has decreased, and new interaction tools have been implemented to gain competitive advantage. Packaging is one way to communicate with customers and often the first physical contact with brands when purchasing online. READ MORE
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3. Packaging Design for E-commerce : Development of a secondary packaging with focus on easy handling and creating a positive unboxing experience
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : The e-commerce is an area that has grown considerably in recent years and continues to grow at a rapid pace. It is thereby becoming more and more important for com-panies to distinguish themselves amongst others, not least when it comes to getting customers to return for a second purchase. READ MORE
