Essays about: "understand customers in commerce"

Showing result 21 - 25 of 53 essays containing the words understand customers in commerce.

  1. 21. Analysis of Customer Behaviours on Customer Reviews and Ratings

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Alkim Yetis; Erkut Kavak; [2020]
    Keywords : Customer reviews; e-commerce; customer behaviour; fashion industry; genderbased products; text-typed comments; content analysis; Kundrecensioner; e-handeln; kundbeteende; modebranschen; könsinriktade produkter; textskrivna kommentarer; innehållsanal;

    Abstract : With the rapid accretion of online shopping, online customer reviews have become a very essential source. An interpretation of this essential source is not fulfilled with every aspect since online customer reviews consists of unstructured information. READ MORE

  2. 22. Value co-creation through interaction : The how’s and why’s of B2B e-commerce

    University essay from Karlstads universitet/Fakulteten för hälsa, natur- och teknikvetenskap (from 2013)

    Author : Jonathan Andrén; Daniel Sjöberg; [2020]
    Keywords : value creation; value co-creation; B2B e-commerce; interaction; värdeskapande; värdesamskapande; B2B e-handel; interaktion;

    Abstract : Today, manufacturing firms have started using e-commerce to sell their products and services online. The adoption of e-commerce has made it possible to move the interaction that has traditionally been made between a salesperson and customer through telephone or e-mail, towards making transactions online. READ MORE

  3. 23. Self transportation of goods for consumers from a retail store: A Pilot study

    University essay from Lunds universitet/Förpackningslogistik

    Author : Shebin Thomas; [2020]
    Keywords : Supply chain management; consumers; last-mile delivery; retail management; self-service; packaging design; packaging logistics.; Technology and Engineering;

    Abstract : The Last-mile delivery is seen as an emerging attention due to the increased focus on e-commerce and Omni-channel retailing. Due to these and since it involves end consumers, organizations look for innovative solutions to provide customers with a service fulfillment option. READ MORE

  4. 24. RETURN IT OR NOT? : HOW INFORMED  E-COMMERCE CUSTOMERS ARE IN RELATION TO ENVIRONMENTAL EFFECTS CAUSED BY E-PURCHASE RETURNS?

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : DAVID KUWA; SAJJAD AHMED; [2020]
    Keywords : E-COMMERCE; RETURNS AND RETURN POLICIES; CUSTOMER BEHAVIOUR; ENVIRONMENTAL FACTORS;

    Abstract : Abstract Date:                         2020 June 08 Level:                        Bachelor thesis in Business Administration, 15 cr Institution:                School of Business, Society and Engineering, Mälardalen University Authors:                   David Kuwa                                   Sajjad Ahmed                                  (87/01/12)                                      (88/01/03) Title:                         Return it or not?                                  How informed e-commerce customers are in relation to environmental effects caused by e-purchase returns. Tutor:                       DAVID FREUND Keywords:                E-commerce, Returns and return policies, Customer behaviour, Environmental factors Research question:                   How informed are e-commerce customers regarding negative environmental impacts of e-commerce returned goods? Aim & Purpose:        To understand the environmental effects caused by E-commerce purchase returns and research on how informed the E-commerce consumers in Sweden are on these effects in subject to their buying and returning behaviour. READ MORE

  5. 25. Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Farnoush Azizi; XiLu Wang; [2018]
    Keywords : E-commerce; E-retailing; E-retailer; E-loyalty; E-satisfaction; E-trust; Perceived value;

    Abstract : With the rise of e-commerce, more and more retailers switch the focus to online environment. In order to gain customers’ e-loyalty, e-retailers have to pay more attention to e-loyalty itself and its antecedents. READ MORE