Essays about: "understanding the buying behaviour"

Showing result 1 - 5 of 34 essays containing the words understanding the buying behaviour.

  1. 1. Omplacering av hund med fokus på adoptionshundar : orsak och förebyggande

    University essay from SLU/Dept. of Animal Environment and Health

    Author : Isa Lundell; [2023]
    Keywords : hund; adoption; omplacering; hundköp;

    Abstract : Today, rehoming of dogs is a growing issue all around the world. Especially after the covid-19 pandemic, which opened the possibility for more people to purchase dogs due to working from home. Purchases of shelter dogs also increased during the pandemic and are therefore an expanding part of the dogs being giving up for rehoming as well. READ MORE

  3. 2. Maybe meat, maybe not? Analysing Swedish consumers’ preferences for plant-based meat alternatives

    University essay from SLU/Department of Molecular Sciences

    Author : Emilia Mattsson; [2023]
    Keywords : willingness to pay; plant-based meat alternatives; discrete choice experiment; random utility theory; consumer behaviour;

    Abstract : Plant-based meat alternatives (PBMAs) have grown in both demand and diversified supply. As follows, there has recently been an increase in research studying consumers' behaviour towards these products. This thesis aimed to add to the growing literature by analysing Swedish consumers' preferences for PBMAs. READ MORE

  4. 3. Impulsive Buying Behaviour on BNPL Services

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Ahmed El Sayed; Huaiyuan Wu; Cheuk Man Fung; [2022]
    Keywords : Consumer credit; BNPL; consumer behaviour; generation Z; impulsive buying; Business and Economics;

    Abstract : Title A quantitative study on the buying behaviour of Generation Z Keywords: Consumer credit, BNPL, consumer behaviour, generation Z, impulsive buying Background: The Buy now, pay later service has been developing rapidly in recent years and is being regarded as one of the fastest-growing modes of digital payments. There is an increasing number of online retailers and platforms partnering with payment solutions companies to offer an easy, seamless checkout experience for their customers. READ MORE

  5. 4. Covid-19 and consumer behaviour : The impact of Covid19 on Swedish fashion consumers’ behaviour during and post-pandemic.

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Nikola Lindgren Lukić; Karl Winberg; [2021]
    Keywords : Buying behaviour; Consumer behaviour; Covid-19; Digitalisation; E-commerce; Fashion;

    Abstract : Intro: Understanding consumer behaviour and needs is imperative for B2C businesses, especially within the fashion retail-sector where trends and consumer preferences are constantly changing. The competitiveness of fashion firms is defined by their ability to deliver customer expectations. READ MORE

  6. 5. "If it sparks joy" Attachment and Detachment in the context of Impulse buying.

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Filippa Carlsson Frank; Khadiza Akhter; [2021]
    Keywords : Fashion attachments; Detachments; Impulsive buying behaviour; Consumerism;

    Abstract : The purpose of this study is to scrutinize consumers attachment in fashion and clothing in relation to impulse buying behaviour. The study further investigates how attachment and detachment correspondent in late modern consumerism. Design/ Methodology/ Approach – This study adopted a mixed-method approach. READ MORE