Essays about: "university game"

Showing result 1 - 5 of 104 essays containing the words university game.

  1. 1. The Missing Student: Construction of an Alternate Reality Game – A pitch to attract applicants to the Game Design & Technology Master’s programme

    University essay from Göteborgs universitet/Institutionen för data- och informationsteknik

    Author : William Andersson; Karim El-Nahass; Oscar Forsyth; Katri Lantto; Ludvig Lemner; Sara Stråhle; [2023-03-03]
    Keywords : ARG; Alternate Reality Game; Marketing; Advertisement; Master’s program; Game Design; Modularity;

    Abstract : The master’s program Game Design & Technology at the University of Gothenburg wants to try new ways of marketing the program to potential students and has created this Bachelor’s for that purpose. By advertising using a game, one reaches people that are already interested in the area and by having an interactive advertisement such as an Alternate Reality Game (ARG) one can have the target group interact with each other further solidifying their interest. READ MORE

  2. 2. Why do players buy in-game items : An exploration into microtransactions and their effect on flow

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Adam Christopher Karboub; Marc Orozco Sebastian; [2023]
    Keywords : Free-to-play games; Microtransactions; Flow Theory; Exchange Theory; Gaming; Skins;

    Abstract : Background: In the last couple years, the free to play sector in gaming has taken a rise compared to their pay to play counterparts, being able to generate up to 85% of all gaming revenue. More and more game developers have opted to change their game from a paid model to a free-to-play business model, with prominent cases being games like CS:GO and Overwatch. READ MORE

  3. 3. How we play : A qualitative approach to casual games, players and engagement

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Gina Brag; Ioanna Davidiadis; [2023]
    Keywords : Casual games; user interface; user experience; usability; engagement; autonomy; self-determination theory; flow state; absorption;

    Abstract : This study examines engagement regarding casual mobile games. It does so by studying elements of user experience and user interface and how these elements either facilitate or discourage engagement. READ MORE

  4. 4. Creating helpful and motivating motion games for active breaks in a sedentary work environment

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Daniel Norström; [2023]
    Keywords : exergaming; HCI; games for health; mediapipe; godot;

    Abstract : One major issue that office workers face in their daily lives is a large amount of sedentary behavior. To help alleviate this, researchers at Linköping University are developing a collection of motion games to create natural and motivating active breaks named Liopep. READ MORE

  5. 5. Diablo: Immortal, A Pay-to-Win Study

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Keming Zhang; Ruiqi Liu; [2023]
    Keywords : Pay-to-Win; Free-to-Play; Mobile Game; Theory of Consumption Value;

    Abstract : Background: P2W games (Pay-to-Win) occupy a significant position in the Chinese gaming market, attracting a large number of players to participate and spend money. However, there is still a knowledge gap in understanding the motivational factors behind the behavior and psychology of Chinese players in terms of their purchase motivation in specific games Diablo: Immortal. READ MORE