Essays about: "user loyalty"

Showing result 1 - 5 of 20 essays containing the words user loyalty.

  1. 1. Personalised News in the World of Internet : Exploring solutions for a tailored news experience

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Amine Balta; [2020]
    Keywords : personalisation; customisation; user experience; tailored news; personalised news; customisable news; personalisering; anpassning; användarvänlighet; anpassat innehåll; personaliserade nyheter; anpassade nyheter;

    Abstract : The landscape of news consumption has drastically changed, and so has the expectations. It is no longer about sitting at the breakfast table and reading the physical newspaper, the reader expects a well working digital solution. READ MORE

  2. 2. Design of a Smart Cart App for Automated Shopping in Supermarkets

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS); Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Aida Arvidsson; Lina Hassani; [2020]
    Keywords : Human-Computer Interaction; Smart Cart; Smart Shopping; Smart Enviroments; Internet of Things; User-Centered Design;

    Abstract : I dagens samhälle blir många saker smartare, främst med hjälp av Internet of Things.En överblick på smart shopping visar att flera alternativa sätt att shoppa på harintroducerats under de senaste åren för att förbättra och effektivisera shopping. READ MORE

  3. 3. What do skin care consumers think about personalization of content, user interface or a combination of both?

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Johannes Bäckerås; [2019]
    Keywords : Personalization; Customer Satisfaction; Customer Loyalty; Optimization; Customer attitude; Personligfiering; Kundnöjdhet; Kundlojalitet; Optimering; Kunders attityd;

    Abstract : Background The cosmetic industry is growing at a fast pace and, like other industries, there are a few problems regarding e-retailing that makes it hard for customers to make optimal purchase decision. Example of problems are; the number of e-retailers increase, e-retailers’ variety of products increase, and the content is almost unlimited. READ MORE

  4. 4. Ready to talk Kakao? The Role of Customer Engagement in Multi-Sided Platforms : On the Pioneering Example of KakaoTalk

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Jan Christian Okel; Honga Ross; [2018]
    Keywords : customer engagement; multi-sided platforms; nomological network; antecedents; relationship commitment; user loyalty;

    Abstract : Background: In the advent of multi-sided platforms defying traditional business models, sustaining long-term scale and success of platforms remains a great challenge to date. At the same time, customer engagement prevails as a superior factor enhancing customer loyalty in the current relationship marketing theory. READ MORE

  5. 5. Correlations between the Net Promoter Score Subgroups and Video Streaming Quality

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Johanna Gustafsson; [2018]
    Keywords : Net Promoter Score; NPS; video-on-demand; live streams; user satisfaction; Z-score; video streaming quality; quality of experience; Net Promoter Score; NPS; video-on-demand; livestreams; kundnöjdhet; Z-test; videostreamingkvalitet;

    Abstract : The video streaming business has grown substantially during the last decades. To optimize the user experience in video streaming, it is important to know how the user satisfaction relates to the technical qualities for the video streaming services, such as bufferings and startup times. READ MORE