Essays about: "user-generated content"

Showing result 1 - 5 of 83 essays containing the words user-generated content.

  1. 1. Preprocessing method comparison and model tuning for natural language data

    University essay from Högskolan Dalarna/Mikrodataanalys

    Author : Peter Tempfli; [2020]
    Keywords : Natural language processing; sentiment analysis; machine learning;

    Abstract : Twitter and other microblogging services are a valuable source for almost real-time marketing, public opinion and brand-related consumer information mining. As such, collection and analysis of user-generated natural language content is in the focus of research regarding automated sentiment analysis. READ MORE

  2. 2. Listen, Learn, Leverage : How Social Listening Enhance Organizations’ Marketing Strategies

    University essay from Jönköping University/IHH, Företagsekonomi; Jönköping University/IHH, Företagsekonomi

    Author : Linn Grönqvist; Sandra Hillergren; [2020]
    Keywords : Social listening; Marketing strategy; Dissemination; Social Listening Process; Intentions of Social Listening; Impacts of Social Listening;

    Abstract : Background Social media has increased tremendously in users during the last years, which consequently has transformed the way people create, collaborate and communicate information. Given the wide usage, the opportunity for businesses to listen and analyze consumers' opinions online has increased. READ MORE

  3. 3. Transfer Learning for Multilingual Offensive Language Detection with BERT

    University essay from Uppsala universitet/Institutionen för lingvistik och filologi

    Author : Camilla Casula; [2020]
    Keywords : ;

    Abstract : The popularity of social media platforms has led to an increase in user-generated content being posted on the Internet. Users, masked behind what they perceive as anonymity, can express offensive and hateful thoughts on these platforms, creating a need to detect and filter abusive content. READ MORE

  4. 4. It's time to TikTok : Exploring Generation Z's motivations to participate in #Challenges

    University essay from Jönköping University/IHH, Företagsekonomi; Jönköping University/IHH, Företagsekonomi; Jönköping University/IHH, Företagsekonomi

    Author : Johannes Ahlse; Felix Nilsson; Nina Sandström; [2020]
    Keywords : Viral Marketing; User-generated content; Generation Z; TikTok; Motivation; Uses and Gratification Theory; Challenges;

    Abstract : Background: With the emergence of new social platforms, nascent strategies of Viral Marketing utilizing User-generated Content has developed. TikTok is a new social media based on User-generated videos, where content is mainly expressed in the form of #challenges. READ MORE

  5. 5. Multilingual identification of offensive content in social media

    University essay from Linköpings universitet/Artificiell intelligens och integrerade datorsystem

    Author : Marc Pàmies Massip; [2020]
    Keywords : offensive language; hate speech; twitter; social media; nlp; ai; natural language processing; artificial intelligence; machine learning; bert; text classification;

    Abstract : In today’s society there is a large number of social media users that are free to express their opinion on shared platforms. The socio-cultural differences between the people behind those accounts (in terms of ethnicity, gender, sexual orientation, religion, politics, . . . READ MORE