Essays about: "utilitarian attitudes"
Showing result 1 - 5 of 14 essays containing the words utilitarian attitudes.
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1. NO TIME TO PLAY: THE EFFECT OF NEXT GENERATION EU FUNDS ON THE CITIZENS’ IMAGE OF THE EUROPEAN UNION A Bayesian approach
University essay from Göteborgs universitet/Statsvetenskapliga institutionenAbstract : The Covid-19 pandemic put the economic and political stability of the European Union to a tremendous test. Only a decade after the start of the Euro Crisis, the EU had to face a new challenge of unprecedented proportions and a wave of discontent potentially threatening its legitimacy. READ MORE
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2. The AR-t of Marketing : Understanding Customers' Hedonic and Utilitarian Expectations and its Fulfilment in Augmented Reality Marketing
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: The prevalence of augmented reality (AR) is on an upward trend and is expected to accelerate in growth in the upcoming years. This poses a strategic opportunity for marketers as it paves the way for incorporating AR into their marketing activities. READ MORE
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3. Tick tock, tick tock : A qualitative study of how millennials impulse buying behavior is influenced by limited-time promotion in Sweden
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : In recent years, the sales promotion techniques provided by marketing strategies has increased and has become an important factor in the fashion industry. In todays society customers have more knowledge and easier access to information online. READ MORE
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4. A mapping of the ethical, cultural and psychological aspects of attitudes towards Cosmetic Surgery Tourism
University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)Abstract : This qualitative research maps the attitudes of the cosmetic surgery tourism stakeholders towards the phenomenon from their ethical, cultural and psychological aspects. Utilitarianism, media culture and mental health state that leads to the decision to experience cosmetic tourism, inform the investigation of the aforementioned aspects. READ MORE
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5. Djuretik i det vilda
University essay from SLU/Dept. of Animal Environment and HealthAbstract : From being seen solely as non-sentient property, animals and their emotional capacities now evoke interest from scientists as well as the public. The acceptance of animals as sentient beings has played an important part in the progress of animal ethics, but far from all animals are included in such a view. READ MORE