Essays about: "värdebaserad försäljning"
Found 2 essays containing the words värdebaserad försäljning.
University essay from Karlstads universitet/Handelshögskolan (from 2013); Karlstads universitet/Handelshögskolan (from 2013)
Abstract : Manufacturing companies are increasingly serving customers through valuebased offers by adding and integrating more services in their businesses. Although, manufacturers mainly still use cost-based pricing, many are reconsidering their pricing strategies to capture a fair share of the value they create through value-based offers. READ MORE
2. The challenges and improvement opportunities in a product-service sale process from a salesperson’s perspective : A case study at ScaniaUniversity essay from Linköpings universitet/Industriell miljöteknik; Linköpings universitet/Industriell miljöteknik
Abstract : The objective of this thesis is to identify how a salesperson perform the product-service sale process, through investigating the salesperson’s conditions, challenges, and improvement opportunities within. Based on this, recommendations are given regarding how the product-service sale process can be improved, and how to develop the ideal sale process. READ MORE