Essays about: "värdebaserad"

Showing result 1 - 5 of 6 essays containing the word värdebaserad.

  1. 1. The price you’re worth: A case-study of pricing in the TIC-market

    University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Industriell ekonomi

    Author : Kasper Vinberg; Stefan Lindstedt; [2020]
    Keywords : Pricing; Value-based; Value; Value-based price; Value-based Pricing; TIC; TIC-market; Testing; inspection and certification; pricing practice; pricing strategy; Kasper Vinberg; Stefan Lindstedt; kasvi918; KasperStefan; Cost-based; kostnadsbaserad; värdebaserad; konkurrensbaserad; competition-based; behavior; mindset; change; WTP; Kundvärde; Customer value; customer; customer value proposition; pricing strategy; pricing practice; Perceived customer value; kundvärde;

    Abstract : How to price your offering is one of the main managerial decision issues today and is alarmingly often not grounded in necessary market and cost research. Pricing is a complex topic, dependent on a multitude of internal and external factors, which makes pricing practice and strategy alignment even more difficult. READ MORE

  2. 2. Barriers of Value-Based Pricing in Manufacturing Companies

    University essay from Karlstads universitet/Handelshögskolan (from 2013); Karlstads universitet/Handelshögskolan (from 2013)

    Author : Mandy Ho; Siwa Alipour; [2020]
    Keywords : value-based pricing; pricing; manufacturing companies; value-based selling; customer-perceived value; service dominant logic; service; barriers; value; värdebaserad prissättning; prissättningsstrategi; tillverkningsföretag; tjänster; värdebaserad försäljning; hinder; barriär; värde;

    Abstract : Manufacturing companies are increasingly serving customers through valuebased offers by adding and integrating more services in their businesses. Although, manufacturers mainly still use cost-based pricing, many are reconsidering their pricing strategies to capture a fair share of the value they create through value-based offers. READ MORE

  3. 3. The challenges and improvement opportunities in a product-service sale process from a salesperson’s perspective : A case study at Scania

    University essay from Linköpings universitet/Industriell miljöteknik; Linköpings universitet/Industriell miljöteknik

    Author : Maria Kaldma; Kajsa Ahlbeck; [2018]
    Keywords : service design; product-service sale process; salesperson s perspective; PSS;

    Abstract : The objective of this thesis is to identify how a salesperson perform the product-service sale process, through investigating the salesperson’s conditions, challenges, and improvement opportunities within. Based on this, recommendations are given regarding how the product-service sale process can be improved, and how to develop the ideal sale process. READ MORE

  4. 4. Development of innovative functional pet food products - a compilation of relevant knowledge for industry actors

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lovisa Bengtsson; Gunnel Bildt; Julia Skäremo; [2015]
    Keywords : functional foods; innovation; pet food; product development; Technology and Engineering;

    Abstract : Problemställning: Ändringar i EU:s lagstiftning har på senare tid förändrat mervärdesmatsbranschen genom att skärpa kraven för påståenden till konsumenter. Samtidigt har mervärdesprodukter växer för husdjur ökat. READ MORE

  5. 5. The building of a value based chain : case study of a global, FSC- and Fairtrade certified sawn wood value chain

    University essay from SLU/Dept. of Economics

    Author : Frida Magnusson; [2015]
    Keywords : Chile; collaborations; Fairtrade; forest products; FSC; functioning; sawn wood; structure; value based; value chain;

    Abstract : The next frontier of value creation for businesses may lie in finding ways to combine economical, social and environmental sustainability to preserve and protect natural resources. Nowadays, incorporation of sustainability values in core operations is not only seen as a part of sustainable development, but also as a successful strategy for companies. READ MORE