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Showing result 1 - 5 of 14 essays matching the above criteria.

  1. 1. The Influence of Pricing Strategy on the Growth of SMEs : A Case Study in Liberia

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Dewah Netta Jackson; Ohabuike Joshua Ajuro; [2023]
    Keywords : Pricing; Influencing of pricing strategy; SMEs growth; Liberia;

    Abstract : Small and Medium Enterprises (SMEs) play a crucial role in the economic development of any nation. However, due to various challenges, including government policies, cost of production, competition, and market demand, SMEs often struggle to survive and grow. Pricing strategy is one of the critical factors determining SMEs' success. READ MORE

  3. 2. Value based selling : Key value drivers for SMEs within the steel industry

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Simon Anderson; Markus Johannisson; [2022]
    Keywords : Value based selling; Customer perceived value; Perceived value; Value drivers; Värdebaserad försäljning; Kundens upplevda värde; Upplevt värde; Värde attribut;

    Abstract : Building upon previous research around value drivers, the purpose for this study was to review what value-drivers the SMEs within the Swedish steel industry find most important in their suppliers and how the industry as a whole can evaluate this information in a value-based selling approach. In today's literature regarding customer perceived value, the focus has been towards service related industries, and mainly within a B2C context. READ MORE

  4. 3. Representation and Efficient Computation of Sparse Matrix for Neural Networks in Customized Hardware

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Lihao Yan; [2022]
    Keywords : Convolutional neural networks; Sparse matrix representation; Model compression; Algorithm-hardware co-design; AlexNet; Konvolutionella neurala nätverk; Sparsam matrisrepresentation; Modellkomprimering; Algoritm-hårdvarusamdesign; AlexNet;

    Abstract : Deep Neural Networks are widely applied to various kinds of fields nowadays. However, hundreds of thousands of neurons in each layer result in intensive memory storage requirement and a massive number of operations, making it difficult to employ deep neural networks on mobile devices where the hardware resources are limited. READ MORE

  5. 4. Towards a Method for Utilizing Value-based pricing on Smart Services

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Oskar Andreasson; Per Ole Lambrecht; [2022]
    Keywords : Smart Services; Value-based pricing; Revenue Model Design; Value Drivers; Willingness To Pay; Customer Perceived Value; Method Development.; Smarta tjänster; Värdebaserad prissättning; Intäktsmodelldesign; Värdedrivare; Willingness To Pay; Customer Perceived Value; Metodutveckling.;

    Abstract : Purpose - The purpose of this thesis was to develop a method for how practitioners can utilize value-based pricing of smart services. In order to fulfill this purpose, the following research questions were addressed: RQ1) How can firms identify value drivers for their smart services in order to understand customer perceived value? RQ2) How can firms match the perceived value of their smart service and what type of revenue model to use (i. READ MORE

  6. 5. Module-based pricing

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Martin Byström; [2021]
    Keywords : Modularization; Configurability; Module-based Pricing; Pricing Strategy; Value-based Pricing; Modularisering; Konfigurerbarhet; Modulbaserad prissättning; Prissättningsstrategi; Värdebaserad prissättning;

    Abstract : Modularity has the possibility to fulfil a wide range of customer requirements by using relatively few input components. The benefits of modularization from an engineering perspective have been confirmed repeatedly by multiple researchers, but less attention has been drawn to the question of how to effectively price the large number of variants of top-level configurations. READ MORE