Essays about: "value of the internet to university students"

Showing result 1 - 5 of 7 essays containing the words value of the internet to university students.

  1. 1. Factors influencing college students’ attitude toward PSAs for recruiting volunteers

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Yamiao Feng; [2015]
    Keywords : Public service advertising PSAs ; college students; attitude toward PSAs; Ducoffe’s model;

    Abstract : Background: Public service advertising in China just has two decades years of history and media used for public service advertising mainly focus on print advertising. Compared to commercial advertising, public service advertising is not mature in China whatever in the forms, content variety or media. READ MORE

  3. 2. Customer Satisfaction in the Higher Education Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Ann-Christin Fischer; Punyasooree Suwunphong; [2015]
    Keywords : customer satisfaction; service quality; service marketing; international stu- dents; higher education; culture shock; Mathematics and Statistics;

    Abstract : Abstract Introduction: Understanding customer satisfaction is a central objective of organiza- tions. Besides, satisfaction is an indicator of how customers perceive the quality of an offered product or service. READ MORE

  4. 3. Internet Validation and Psychometric Evaluation of the Mini-Social Phobia Inventory (Mini-SPIN) Applied to One Clinical and Two Nonclinical Samples

    University essay from Örebro universitet/Institutionen för juridik, psykologi och socialt arbete

    Author : Anders Ek; Petra Östlund; [2013]
    Keywords : screening; validity; internet; social anxiety syndrome; mini-SPIN; psychometric evaluation; screening; social fobi; socialt ångestsyndrom; internet; psykometrisk evaluering; validitet;

    Abstract : This study examined the utility of the Mini-Social Phobia Inventory (MS) as a self-report screening measure of Social Anxiety Disorder (SAD). It also assessed whether there were any differences in the way in which respondents used the MS and other self-report measures when administered via the internet, as compared to standard pen and paper format. READ MORE

  5. 4. Exploring Channel Efficiency : A comparative Study on the Consumer´s View of Efficiency of Physical Retail Stores and the Internet

    University essay from Ekonomihögskolan, ELNU

    Author : Judith Hohn; Thorsten Gollnick; [2012]
    Keywords : Channel efficiency; physical retail stores; Internet; value perception; shopping enjoyment; service quality; price; criteria relevance; students;

    Abstract : Background: The concept of value perception is widely discussed in scientific literature and it is well-known, that channels deliver value to the customer. However, so far there has been no research about the efficiency of channels, especially the consumer´s perception of channel efficiency. READ MORE

  6. 5. Relationship Marketing in the online social network context : a study on student attitudes

    University essay from IHH, Företagsekonomi

    Author : Jakob Grunditz; Emil Liljedahl; Andreas Nyström; [2009]
    Keywords : Relationship Marketing; Internet Marketing; Facebook; OnlineSocial Networks; Mutual Value Offerings;

    Abstract : Relationship marketing represents a trend in marketing to focus on mutual value creation and consumer retention by strengthening the connection between an organization and its customers. With the growing popularity of online social networks such as Facebook and Twitter as communication platforms, the networks have gained attention as tools that organizations can use to address current and potential consumers. READ MORE