Essays about: "value-based pricing"

Showing result 11 - 15 of 36 essays containing the words value-based pricing.

  1. 11. Implementation of a Value-Based Pricing Model for a Customised Metal Recycling Solution

    University essay from KTH/Industriell ekonomi och organisation (Inst.); KTH/Maskinkonstruktion (Inst.)

    Author : Melika Abedi; Elin Thun; [2020]
    Keywords : Stainless Steel Industry; Metal Recovery; Sustainability; Material Reuse; Circular Economy; Customer Value; Pricing Management; Pricing Models; Value-Based Pricing; Rostfria Stålindustrin; Metallåtervinning; Hållbarhet; Materialåteranvändning; Cirkulär Ekonomi; Kundvärde; Prishantering; Prissättningsmodeller; Värdebaserad Prissättning;

    Abstract : As the stainless steel industry continues to grow, so does the environmental impacts generated by the various production processes. Such impacts not only affect the environment but pose great health concerns for humans and other living things. Therefore, it is necessary for all stakeholders to continuously improve their sustainability work. READ MORE

  3. 12. Barriers of Value-Based Pricing in Manufacturing Companies

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Mandy Ho; Siwa Alipour; [2020]
    Keywords : value-based pricing; pricing; manufacturing companies; value-based selling; customer-perceived value; service dominant logic; service; barriers; value; värdebaserad prissättning; prissättningsstrategi; tillverkningsföretag; tjänster; värdebaserad försäljning; hinder; barriär; värde;

    Abstract : Manufacturing companies are increasingly serving customers through valuebased offers by adding and integrating more services in their businesses. Although, manufacturers mainly still use cost-based pricing, many are reconsidering their pricing strategies to capture a fair share of the value they create through value-based offers. READ MORE

  4. 13. User Experience Design as a Building Block in a B2B Company’s Market Strategy : An empirical study of how the user experience of a software service can be used to create increased customer value

    University essay from Linköpings universitet/Industriell ekonomi

    Author : Josefin Håkanson; [2020]
    Keywords : user experience; ux; customer value; value; industrial marketing; market strategy; b2b; industrial strategy; digitalization; användarvänlighet; ux; kundvärde; värde; industriell marknadsföring; marknadsstrategi; b2b; industriell strategi; digitalisering;

    Abstract : The after-sales pricing industry has, as many other industries, transformed with the digital era which have enabled automatization and scalable solutions. For companies pricing over 35 000 after sales items, scalable, digital solutions is needed. READ MORE

  5. 14. Servitization and its Effects on the Business Model : The Transition from Hardware Products to Software Services in Manufacturing

    University essay from Linköpings universitet/Industriell ekonomi

    Author : Daniel Gunnarsson; Jonathan Axelsson; [2019]
    Keywords : Servitization; Business Model Innovation; Value Proposition; Customer- Centricity; Value-Based Pricing;

    Abstract : Companies within the manufacturing industry is undergoing changes in their business models to adapt to changing external environments and trends – whereas one general trend is toward servitization, the transition from hardware products to software services. These software services have shown to have an increasingly impactful role for former productbased firms to ensure future reliable profits and revenues. READ MORE

  6. 15. The impact of perceived product quality, service quality and transaction cost on the customer’s willingness to pay after a price increase

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Sheida Ghavamzadeh; [2019]
    Keywords : customer perceived value; willingness to pay; price increase; utilitarian and hedonic; value-based pricing; pricing strategy;

    Abstract : Objective: The objective of the study is to learn how the customer’s willingness pay after a price increase differs given different product conditions. Specifically, how it differs between high and low involvement products and hedonic and utilitarian products. READ MORE