Essays about: "volkswagen scandal"

Showing result 1 - 5 of 7 essays containing the words volkswagen scandal.

  1. 1. Unethical Conduct & Stock Prices : A case study on the wealth effects of unethical corporate behavior

    University essay from Södertörns högskola/Nationalekonomi

    Author : Signe Åfors; [2019]
    Keywords : Corporate Social Responsibility; shareholder wealth; corporate scandals; unethical corporate behavior;

    Abstract : In the last decade Corporate Social Responsibility (CSR) has become increasingly important and multiple corporations that have been exposed for unethical behavior have been harshly penalized by the market. This study aims at evaluating wealth effects of unethical corporate behavior by doing a case study, in which an in-depth analysis is conducted on four infamous corporate scandals; Wells Fargo, HSBC, Danske Bank, and Volkswagen. READ MORE

  2. 2. Designing Communication for Dialogue and Engagement : The Volkswagen Emission Scandal in Sweden

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Christopher Bradson; Sofia Amanuel; [2018]
    Keywords : Dialogue; Communication Design; Stakeholder engagement; Stakeholder communication; CSR communication.;

    Abstract : Title: Designing Communication for Dialogue and Engagement Authors: Christopher Bradson & Sofia Amanuel Level: Master Thesis, 30p  Keywords: Dialogue, Communication Design, Stakeholder engagement, Stakeholder communication, CSR communication.  Background: The changed attitudes about the role of business in today's contemporary society alongside with globalization and the evolved media-information environment has enlarged the pressures on businesses in regards to how they should pursue profitability, while responding to demands about accountability that is motivated beyond financial gain. READ MORE

  3. 3. Discourses after Dieselgate - Consumers’ perspective on brand disasters

    University essay from Göteborgs universitet/Graduate School

    Author : Susanna Länström; [2017-06-30]
    Keywords : Discourse analysis; discourse; brand disaster; scandal; brand crisis; greenwashing; Dieselgate;

    Abstract : Brands are one of the most valuable assets to a company, which makes brand disasters a highly relevant topic to companies. In order to gain deeper understanding on the matter of brand disasters, this study is taking on a perspective that is new for the phenomenon: discourse analysis on the consumer perspective of a brand disaster. READ MORE

  4. 4. Shift? : A qualitative text analysis of the crisis communication in The Volkswagen Sustainability Magazine 2016

    University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

    Author : Julia Holmqvist; [2017]
    Keywords : Crisis communication; image repair theory; situational crisis communication theory; qualitative text analysis; sustainability magazine; corporate social responsibility; Volkswagen emissions scandal;

    Abstract : The Volkswagen emissions scandal is one of the largest CSR crises in recent times given its scope and severity. From the outset, the manner in which Volkswagen has addressed the crisis and how it is going to be solved has been subject to public scrutiny. READ MORE

  5. 5. Consequences of Dieselgate in Sweden : Customers' perception of Volkswagen

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Sebastian Lindén; [2017]
    Keywords : Dieselgate; Volkswagen; NOx; Trust;

    Abstract : Diesel scandal news (Dieselgate) in which Volkswagen fitted defeat devices on cars equipped with the EA 189-engine have appeared in media since September 2015. Sales of affected cars worldwide has led to globally seen consequences. Resulting in prosecutions and bad publicity, highlighting how Volkswagen have deceived their customers. READ MORE