Essays about: "what is environmental marketing."
Showing result 1 - 5 of 110 essays containing the words what is environmental marketing..
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1. Exploring Environmentally Sustainable Last-Mile Deliveries in Sweden
University essay from Lunds universitet/Teknisk logistikAbstract : Last-mile delivery is the part of the e-commerce supply chain that is the least efficient in terms of cost, time, and environmental impact. As e-commerce is expected to keep growing, this puts pressure on last-mile deliveries to reduce their environmental impact if Sweden is to reach its environmental goals for 2045. READ MORE
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2. Second hand + Online + Gen Z = TRUE : A quantitative study on the motivations behind second-hand shopping for clothes online
University essay from Umeå universitet/FöretagsekonomiAbstract : The environmental issues in the world are critical and sustainability becomes more important. There is a certain lack in the textile industry, where the production of clothes is responsible for water pollution, landfill waste and greenhouse gas emission. READ MORE
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3. How to Make a Narrative Fly?
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : The airline industry has been heavily affected by crises that have occurred in the last years. By using the theory of brand legitimacy and storytelling, a multimodal critical discourse analysis was conducted. 2020 is a year by many seen as a paradigm shift, due to the Covid-19 pandemic. READ MORE
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4. Volunteer tourism as a transformative journey - “ It's something that they still have, that many have lost at home”
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Volunteer tourism is an alternative form of tourism that is constantly increasing. The increase can be considered related to trends about social participation, environmental awareness and moral demands. READ MORE
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5. All that glitters is not green : A Field Study On Green Marketing Communication Of A Surf Destination Versus Green Practices On Site
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : The concern for environmental sustainability is constantly growing within tourist destinations. Environmental concern is leading to increased consumer awareness of green sustainable destinations. The growing interest in sustainability-based practices contributes to companies using green marketing communication to attract green conscious consumers. READ MORE