Essays about: "what is the importance of business administration"

Showing result 1 - 5 of 23 essays containing the words what is the importance of business administration.

  1. 1. Exploring Cross-Cultural Differences in Attitudes Towards SDG12

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Jessika Melander; Diana Al-Khameesi; [2023]
    Keywords : SDG; Consumer attitude; Cultural values; Hofstede;

    Abstract : Date: 2023/05/30 Level: Master thesis in Business Administration, 15cr Institution: School of Business, Society and Engineering, Mälardalen Authors: Diana Al-Khameesi, Jessika Melander Title: Exploring cross-cultural differences in attitudes towards SDG12  Supervisor: Emre Yldiz Keywords: SDG, Consumer attitude, Cultural values, Hofstede Research question: To what extent individuals’ attitudes towards SDG12 vary across cultures?  Purpose: To what extent the importance of cultural values of individuals has influenced consumer attitude towards SDG12 and what implications this have for the SDGs being marketed as international goals.  Method: A quantitative study; collecting 230 valid responses from individuals across multiple countries. READ MORE

  3. 2. Business Model in a foreign country : A case study on Multi-business models and strategy development in different markets - based on a collaboration with Würth AB. 

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Ajla Besic; Hira Hafeez; [2022]
    Keywords : Business Administration;

    Abstract : Background: While discussing the importance of the right Business Models for a company and searching for the relevant information within the field, we usually get to read about the challenges that appear with identifying the right Business Model especially if it is a case of Multi-Business-Modeling - there are still challenges and uncertainties in why some business models and strategies work in some cases and in other cases they do not. What is usually pointed out are the differences that appear, usually focused on leadership and not enough developed business models. READ MORE

  4. 3. The Impact of Consumer Sustainability Values and Companies’ Sustainability Work on Consumer Attitude and Purchasing : The Importance of Product and Price

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Ida Pesiö; Linnéa Rossander; [2022]
    Keywords : Consumer values; Consumer purchasing; Sustainability values; Online Fashion sustainability; Companies sustainability work; Consumer attitude;

    Abstract : Date: 2022-06-02    Level: Master thesis in Business Administration, 15 cr  Institution: School of Business, Society and Engineering, Mälardalen University  Authors: Ida Pesiö Linnéa Rossander Title:  The Impact of Consumer Sustainability Values and Companies’                        Sustainability Work on Consumer Attitude and Purchasing The Importance of Product and Price Tutor: Aswo Safari Keywords: Consumer values, Consumer purchasing, Sustainability values,                    Online fashion sustainability, Companies’ sustainability work, Consumer attitude. Research question: How does consumers' sustainability values and companies'      sustainability work affect consumers' attitude and purchasing? Purpose: The purpose of this paper is to investigate how consumers’ sustainability values and companies' sustainability work affect their attitude and purchasing in online fashion. READ MORE

  5. 4. Knowledge Transfer and The Timing of Information Technology Methods : A study within six organizations in Sweden during the COVID-19 pandemic

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Filip Larsson; Anna Thorsell; [2021]
    Keywords : Knowledge; Knowledge Transfer; Methods of Transfer; Timing; Modes of Transfer; Internal Stickiness; Information Technology; COVID-19;

    Abstract : Abstract  Title: Information Technology and the Timing of Knowledge Transfer Methods: A study within six organizations in Sweden  Level: Master Thesis for Master’s Degree in Business Administration Author: Anna Thorsell and Filip LarssonSupervisor: Daniella FjellströmExaminer: Ehsanul Huda Chowdhury  Date: 2021 June  Aim: It has been stated that knowledge transfer processes fail due to poorly timed transfer methods and that it is of importance to understand underlying mechanisms of transfer. It has also been argued that information technology (IT) systems can increase knowledge transfer in organizations. READ MORE

  6. 5. How do influencer marketing agencies work with sustainability as intermediaries? : A multiple case study on influencer marketing agencies presented as a strategy

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Lovisa Nilsson Eskesen; Alma Hamulic; [2021]
    Keywords : Influencer Marketing; Sustainability; Sustainable Marketing; Future of InfluencerMarketing; Intermediaries;

    Abstract : ABSTRACT Level: Master thesis in Business Administration, 15 cr Institution:  School of Business, Society and Engineering, Mälardalen University  Authors: Alma Hamulic & Lovisa Nilsson Eskesen                                              Title: How do influencer marketing agencies work with sustainability as intermediaries? Keywords: Influencer Marketing, Sustainability, Sustainable Marketing, Future of Influencer Marketing, Intermediaries Research question: “How do influencer marketing agencies work and promote sustainability to their influencers?”  Purpose: The authors aim to investigate how the agencies work with the influencers in terms of sustainability, whether the influencer marketing agency has a given strategy for the influencer to communicate sustainably or not. Method: The interpretivist research paradigm was chosen as the most suitable one in this                                           qualitative study. READ MORE