Essays about: "what is the importance of research in tourism industry"

Showing result 1 - 5 of 10 essays containing the words what is the importance of research in tourism industry.

1. 1. DMOs Strategies to Attract Tourists to Nature-Based Destinations in Norrbotten County : A qualitative study on DMOs usage of marketing strategies to endorse destinations concerned by nature-based tourism

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Moa Lundgren; [2020]
   Keywords : nature-based tourism; marketing strategies; segmentation; destination marketing organizations DMOs ; promotional plan;

   Abstract : The tourism industry is one of the most thriving industries in the world and nature-based tourism is one of the most expanding sectors in the European tourism industry. However, destinations today have global substitutes which means a destination can easily be exchanged for another destination. READ MORE

3. 2. Communicating Sustainable Nature-Based Tourism : A Mixed Method Approach to Investigate How Swedish Destination Marketing Organizations Promote Nature Destinations on Instagram

   University essay from Stockholms universitet/JMK

   Author : Franziska Ewigleben; [2020]
   Keywords : Sustainable Nature-Based Tourism; Instagram; Destination Marketing Organization; Social Marketing; Tourist Gaze; Environmental Psychology; Content Analysis; Semiotic Analysis; Sweden;

   Abstract : Around the globe, sensitive nature destinations suffer from media-mediated mass tourism. Especially, the social media network Instagram is often made responsible for these events as its emphasis on visuals is claimed to foster people’s ambition to reproduce photographs of themselves in the epic sceneries they see online. READ MORE

4. 3. Tourism in Norrbotten, Sweden : A better understanding of tourism and its future – from the organizations perspective

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Rebecca Öhman; Karin Sandlund; [2020]
   Keywords : Tourism industry; overcrowding; arctic region; turism industrin; överbefolkat; arktisk region;

   Abstract : The tourism industry is one of the fastest growing industries in the world and the growth of tourism in the northernmost county of Sweden, Norrbotten, has been evident in recent years. With this rapid growth within tourism in Norrbotten, a reflection arises of why tourism is increasing to this extent. READ MORE

5. 4. A comparative study of sustainability in the hospitality sector in Chinese hotels

   University essay from Uppsala universitet/Institutionen för teknikvetenskaper

   Author : KAI YANG; [2019]
   Keywords : ;

   Abstract : The development of an industrial civilization,and rapidurban economic growth, leads tomore and more pressure onthe natural environment. Furthermore, the tourism industry is one of the major industries in the world and to understand the importance of sustainable development for the environment and society, the tourism industry is the first to understand. READ MORE

6. 5. Adoption of e-Commerce in micro tourism firms located in Umeå

   University essay from Umeå universitet/Kulturgeografi

   Author : Tatevik Gharibyan; [2016]
   Keywords : e-Commerce; micro tourism firms; SMEs; tourism;

   Abstract : A new and an effective Internet business model such as electronic commerce (e-Commerce) has obtained great importance in the tourism industry (Li & Suomi, 2008). e-Commerce has great importance also for small firms. READ MORE