Essays about: "what is the scope of the study"

Showing result 1 - 5 of 389 essays containing the words what is the scope of the study.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  3. 2. The Public, The Police, and The Puzzle of Information

    University essay from Lunds universitet/Avdelningen för Riskhantering och Samhällssäkerhet

    Author : William Duggan; Librain Natia Ellis; [2024]
    Keywords : Policing; Public Perception; Safety Science; Social Sciences;

    Abstract : When humans are involved, things can go wrong. This is a statement as factually true and yet dramatically undefined and dangerously ambiguous as any. No matter the industry or domain, where humans interact with other humans, perfect predictability is impossible and a focus on negative outcomes can seem natural. READ MORE

  4. 3. Creating The Most Business-Friendly City In Europe - A case study with the region of Gothenburg - A collaboration with Business Region Göteborg

    University essay from Göteborgs universitet/Graduate School

    Author : Emil Wålinder; Johan Rönnlund; [2023-07-20]
    Keywords : Innovation; Innovative Power; Business climate; Municipality; Business Region Göteborg BRG ;

    Abstract : Business Region Göteborg, an organization responsible for the business development in the city of Gothenburg as well as a representative in business issues for the 13 municipalities in the Gothenburg region, has developed a strategic business program with the overall objective that the Gothenburg region should be Europe’s most business-friendly city by 2035. Because the program needs approval in each of the 13 municipal councils the program is constructed in a way so that it can be modified as deemed most suitable and relevant for each municipality. READ MORE

  5. 4. How will services change MNC’s business models under a circular economic background?

    University essay from Göteborgs universitet/Graduate School

    Author : Zhe Yu; [2023-07-19]
    Keywords : Circular Economy; Linear business model; Circular business model; Product-Service system; Business Model Canvas; Product; Service; Value chain; Sustainable;

    Abstract : The subject of this research is to find out how the MNCs can change from a traditional product-oriented business to a more service-oriented business. The study discusses and analysis on three types of product-service systems, under the structure of Business Model Canvas, with consideration of the previous studies, and aims at covering the entire MNC value chain. READ MORE

  6. 5. Powering Sustainable Development with SMRs - A qualitative study examining the potential effects of Small Modular Reactor deployment in Southern Sweden

    University essay from Göteborgs universitet/Graduate School

    Author : Alixander Kanaan; Marcus Magnusson; [2023-07-19]
    Keywords : Small modular reactors; Sustainability; Eco-Innovation;

    Abstract : Europe has been immensely impacted by the recent turmoil in the continent and an energy crisis has emerged. Energy prices have soared over a period of two years and the price of energy is still at elevated levels throughout Europe and a high dependency on fossil fuels for energy production has become inevitable. READ MORE