Essays about: "why advertising is important"

Showing result 1 - 5 of 18 essays containing the words why advertising is important.

  1. 1. Framtidsspaning för svensk mjölk : Identifiering av nyckelfaktorer för att öka konkurrenskraften i svensk mjölk genom jämförelse av strategier

    University essay from SLU/Dept. of People and Society

    Author : Josefine Andersen; Linus Brink; [2023]
    Keywords : Konkurrenskraft; strategi; livsmedelsstrategi; mjölksektor; kartläggning; policy; marknad; svensk mjölkproduktion;

    Abstract : I svensk livsmedelsstrategi som lanserades i juni 2017 skrivs det att konkurrenskraft är en viktig del i utvecklingen av Sveriges animalieproduktion och självförsörjning. Detta ska uppnås genom produktionsökning, expansion på inhemsk och utländsk marknad samt miljömål. Dock har trenderna under de senaste åren varit de motsatta. READ MORE

  2. 2. Copyright implications of computer-generated imagery using the likeness of real people

    University essay from Uppsala universitet/Juridiska institutionen

    Author : Emmi Leinonen; [2020]
    Keywords : Copyright law; Parody; CGI; personality rights;

    Abstract : The Universal Declaration of Human Rights article 27 shows that copyright law has two functions. ‘everyone has the right freely to participate in the cultural life of the community, to enjoy the arts and to share in scientific advancement and its benefits. READ MORE

  3. 3. Examines the benefits of social media marketing in contrast to traditional advertising

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Joel Källbäck; [2019]
    Keywords : Traditional advertising; Social media marketing; Brand awareness; Marketing;

    Abstract : In the recent year’s internet have grown rapidly, and the digital world have grown along with it. This have led to new marketing methods such as social media marketing has developed which have shown to be good tool for building relationship with consumers and increase brand awareness. READ MORE

  4. 4. Cultural Influence in Advertising : A Comparative Analysis of IKEA’s Video Advertising in Sweden and Japan

    University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

    Author : Annika Reitz; [2018]
    Keywords : Culture; Cross-cultural Research; Advertising; Marketing; Standardization; Adaptation; Hofstede;

    Abstract : International marketing activities have a great impact on the prosperity and competitiveness of multinational companies (Akgün, Keskin, & Ayar, 2014). That is why the design of marketing activities is especially important. Researchers claim for cultural sensitivity. READ MORE

  5. 5. What makes Finnish companies use inbound marketing and why blogger is the most attractive collaboration partner

    University essay from Umeå universitet/Företagsekonomi

    Author : Suvi Nieminen; Mwendwa Mazengo; [2016]
    Keywords : ;

    Abstract : In our ever-changing world it is extremely important to stay on top what comes to marketing and doing business. Companies needs consistently find new ways to market their products in order to keep interest of the consumer. READ MORE