Essays about: "why conduct market research"

Showing result 1 - 5 of 28 essays containing the words why conduct market research.

  1. 1. Corporate Foresight and its Role in Driving Innovation - A case study of the Swedish grocery industry and how they use corporate foresight in order to improve their innovation strategies

    University essay from Göteborgs universitet/Graduate School

    Author : Marcus Andersson; Jonas Dahlqvist; [2023-07-19]
    Keywords : Corporate foresight; strategic foresight; long-range planning; innovation; innovation strategies; innovation management; strategic management;

    Abstract : The world is constantly changing with factors that we partly can control and some that are outside of our control. Living in these complex systems demands tackling but also embracing uncertainty. The focus should not be on controlling the outcomes by narrow forecasts. READ MORE

  3. 2. Properties & Stability of Hybrid Pea-Dairy Protein Formulas

    University essay from Lunds universitet/Förpackningslogistik

    Author : Kyriaki-Eirini Moschou; [2023]
    Keywords : properties; stability; hybrid formula; pea-dairy; protein mixtures; development; RTD; Agriculture and Food Sciences;

    Abstract : The aim of this study was to investigate the functional properties and stability of hybrid pea-dairy protein formulas. To achieve this goal, the combination of pea protein isolate (PPI) with dairy proteins such as micellar casein isolate (MCI), sodium caseinate (NaCas), whey protein aggregate (WPA) was evaluated. READ MORE

  4. 3. Characterisation of Ionic Liquid doped Polybenzimidazole Membranes for Application in High-Temperature Proton Exchange Membrane Fuel Cells

    University essay from Lunds universitet/Kemiteknik (CI)

    Author : Adam Jacobsson Trönndal; [2023]
    Keywords : Fuel cells; Phosphoric acid; Polybenzimidazole; PA-PBI; Ionic liquid; IL; High temperature proton exchange membrane fuel cell; HT-PEMFC; Electrochemical impedance spectroscopy; EIS; IL-PBI; Chemical engineering; Technology and Engineering;

    Abstract : In this study four membranes were tested and evaluated against each other for use in high-temperature proton exchange membrane fuel cell (HT-PEMFC) applications. A phosphoric acid (PA) doped polybenzimidazole (PBI) membrane, was used as a reference as the current state-of-the-art. READ MORE

  5. 4. Social Responsibility Engagement At Times Of Crisis

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Muhammad Abdul Rehman; Aliza Butt; [2023]
    Keywords : CSR; CSR Engagement; Market crisis; Impact; Ethical; Philanthropic;

    Abstract : Abstract Date:  31 May 2023 Level: Bachelor theses in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Aliza Butt (020130), Muhammad Abdul Rehman (001115) Title: Social Responsibility Engagement At Times Of  Crisis  Supervisor: Dr Stylianos Papaioannou Keywords: CSR, CSR Engagement, Market crisis, Impact, Ethical, Philanthropic  Research Questions: How are CSR engagements of companies impacted in times of market crisis? Purpose: The purpose of this research study is to conduct an analysis of how CSR engagements within companies are impacted by a market crisis. The main objective will be to ensure there is enough data which will fulfill this purpose of the study. READ MORE

  6. 5. From Listening to Action : A case study on how businesses co-create with their customers through engagement in Swedish family owned retail businesses.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Isabell Ekengren Frank; Elliot Körner; [2023]
    Keywords : Customer Engagement; Co-creation; Family owned business;

    Abstract : With the constant changes in society, the way companies market themselves has changed and customer engagement, relationships and transparency has become a more important factor. Significantly in how businesses should conduct their business to create as much value as possible. READ MORE