Participatory communication in Publicly Funded Projects: Sida - theory and practice in Guatemala

Abstract: The aim of this essay is to investigate how development projects, funded by the Swedish International Development Cooperation Agency, include communication in the project cycle and if it affects their results. The research will take place in Guatemala and will be based on a comparative study in which the program evaluations conducted by the Swedish Embassy, responsible for distributing the funding, will be used to choose two projects: one regarded as successful and the other unsuccessful. By interviewing and conducting surveys with staff members from the embassy, NGO personnel that worked with the project as well as community members affected by the projects, the aim is to get a full picture of the projects themselves as well as the different personal experiences of the projects to allow for a discussion concerning communication for development, participation and governmentally funded development work. The conclusion is that there does not seem to be a defined way in which Sida-funded projects include participatory communication in the project cycle even though it is mentioned and discussed in connection to a project. The comparison of the two local initiatives indicate that defining a method and tools which allows the Embassies to better control and structure in terms of participatory communication are likely to increase the sustainability of the projects.