Read-a-paper-bility: can you read this paper for me? : A readability study of The Daily Telegraph and the Daily Mail

University essay from Mälardalens högskola/Akademin för utbildning, kultur och kommunikation

Abstract: In our information age, it is of the highest importance that information is easy to understand by as many members of the potential target audience as possible. The present study analyses and compares the readability of 20 newspaper articles, half from the tabloid Daily Mail and the other half from the broadsheet The Daily Telegraph. The methods used to analyse the articles are mathematic readability formulas based on sentence and word length, as well as analyses of the use of the active and the passive voice, type-token ratio, number of clauses per sentence, and linking words. The results do not completely align with each other. Three of the five methods – the readability formulas, the use of the passive voice, and clauses per sentence – suggest that the Daily Mail articles are easier to understand, whereas the type-token ratios imply the opposite, and the linking words results did not show a difference in readability.

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