Gender Representation in Tennis: Research on British Newspaper Coverage of Wimbledon

University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

Abstract: Throughout the history of society, women have fought hard to have equal rights in relation to men in all aspects of life. This demand for equality goes on until today and even thoughfeminists around the world have made progress in relations to right to vote, to hold politicaloffices and equal salary there are still advances to be made. The world of sports is nodifferent. In fact, one of the recent achievements of the feminist movement has been to point out that sport is a strong cultural sphere where male dominance still stands solid. This study is based on a corpus linguistics analysis of British newspaper articles from the Wimbledon tennis Grand Slam tournament. Texts from both men’s and women’s tournaments from 2007 to 2017 were selected randomly from UK tabloids and broadsheets. This investigation tries to identify whether male and female players are still represented differently in sports media and furthermore attempts to categorise and classify which linguistic features writers employ. In addition, the relation between power, gender and language is analysed to perform a qualitative analysis of the texts and the reasons why these linguistic techniques were used.

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